General Manager, Web3 at OKX

<div class="job__header">&nbsp;</div> <div class="job__description body"> <div data-page-id="PNNZdiw4Yo1ZOmx8btbucw8qsLG" data-lark-html-role="root" data-docx-has-block-data="false"> <h2 class="heading-2 ace-line old-record-id-ARMWdtKDIowwlyxaSOuuzEqssIf"><strong>Who We Are</strong></h2> <div class="ace-line ace-line old-record-id-QVdid8uopopw8HxPqJXuYeC7sHf"> <div class="ace-line ace-line old-record-id-RKOAdw3kVoh5EQxcr2juP3i0sTb"> <div data-page-id="SPxkd4nTjoYMXUxdEcouDVTGsuh" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-BZOXd1qk6or9H8xOiGouBL10sbf">At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.</div> <div class="ace-line ace-line old-record-id-YVWBdFTauo9yMuxbrduuJRUMsjo">&nbsp;</div> <div class="ace-line ace-line old-record-id-OEJhdcY7loNBknxhEAEuFVwcsxm">OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.</div> <div class="ace-line ace-line old-record-id-T424dUgeQoZq4cxevjAuBaxBsSb">&nbsp;</div> <div class="ace-line ace-line old-record-id-FFLidDdsbo0jBmxLNmKuAA9asNe">Across our multiple offices globally, we are united by our core principles:&nbsp;<em>We Before Me</em>,&nbsp;<em>Do the Right Thing</em>, and&nbsp;<em>Get Things Done</em>. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.</div> <div class="ace-line ace-line old-record-id-WYpjdMdRNoC8E1x9f2ruCfApsrc">&nbsp;</div> <div class="ace-line ace-line old-record-id-Gkm1dHIWkoUQdjxTkILuLxavsZb">OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.</div> <div class="ace-line ace-line old-record-id-Gkm1dHIWkoUQdjxTkILuLxavsZb">&nbsp;</div> <div class="ace-line ace-line old-record-id-Gkm1dHIWkoUQdjxTkILuLxavsZb"> <div data-page-id="RDi1d5Vbwou2L6xocsbllJR0gUf" data-lark-html-role="root" data-docx-has-block-data="false"> <h2 class="heading-2 ace-line old-record-id-doxlgI0hBUiwvJUf4US7gYZ2msf">About the Role</h2> <div class="ace-line ace-line old-record-id-doxlgepas8AoSy06K1ZdOCsIXoh"> <div data-page-id="TnMEdSpfIo6R61x2Mycl5Bpagah" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-doxlgXDyseluycwkpi5n7lfEAJf"> <div data-page-id="TnMEdSpfIo6R61x2Mycl5Bpagah" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-doxlgyCDAUozqLeeAqLZg4gB8Th"> <div data-page-id="TnMEdSpfIo6R61x2Mycl5Bpagah" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-doxlgXDyseluycwkpi5n7lfEAJf">We're looking for a seasoned GM to lead the next phase of expansion for our Web3 tools and aggregators. You'll own the full growth mandate, from ecosystem partnerships to acquisition and community-driven growth. This is a senior, cross-functional leadership role for someone who can think in systems, move fast, and execute at every layer of the funnel.</div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div data-page-id="Qc4NdVoHcoZ0jvxKGu0ukmlrsxe" data-lark-html-role="root" data-docx-has-block-data="false"> <div class=" old-record-id-PpmWdPEDUoDLXDxvqf3ug5f8sTf"> <div data-page-id="PNNZdiw4Yo1ZOmx8btbucw8qsLG" data-lark-html-role="root" data-docx-has-block-data="false"> <div data-page-id="RDi1d5Vbwou2L6xocsbllJR0gUf" data-lark-html-role="root" data-docx-has-block-data="false"> <h2 class="heading-2 ace-line old-record-id-doxlg3mcORF1NVAJz6k4p0Ttqnm">What You'll Own</h2> <div data-page-id="TnMEdSpfIo6R61x2Mycl5Bpagah" data-lark-html-role="root" data-docx-has-block-data="false"> <div data-page-id="TnMEdSpfIo6R61x2Mycl5Bpagah" data-lark-html-role="root" data-docx-has-block-data="false"> <h3 class="heading-3 ace-line old-record-id-doxlgKzlGpBx3bbwGLdCLFUUOhd">Business expansion</h3> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxlgXM6rC5mKxCFMDG4IIlsrJf" data-list="bullet"> <div>Define and execute a holistic growth strategy to meaningfully expand the user base of OKX Web3 products, with a clear focus on outcompeting key rivals in key markets outside of Hong Kong</div> </li> <li class="ace-line ace-line old-record-id-doxlgkRqlzb1egZDKfD2lhXMSdf" data-list="bullet"> <div>Identify and prioritize growth levers across the Web3 ecosystem in multi-facted ways, with references to competitors' products, distribution strategy, and community</div> </li> <li class="ace-line ace-line old-record-id-doxlg8W0FsyC1yLEIiPvsyvir5e" data-list="bullet"> <div>Set OKRs, own the growth P&amp;L, and report directly to senior leadership</div> </li> <li class="ace-line ace-line old-record-id-doxlgN051ISFSiLVB3QSs8TLKDd" data-list="bullet"> <div>Work closely with legal, compliance, and risk teams in designing business expansion plans (e.g. partnerships and regional campaigns) with compliance boundaries in mind across key markets outside of Hong Kong</div> </li> </ul> <div class="ace-line ace-line old-record-id-QAeAdKyIIokdHcxwUrxlS6EjgTc">&nbsp;</div> <h3 class="heading-3 ace-line old-record-id-doxlg41uIc7hlrvCJHXG5qwpFFg">Web3 Partnerships</h3> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxlgpfKCtmBwBqCmqD98SIPSYb" data-list="bullet"> <div>Build strategic partnerships and relationships with key players in the ecosystem including crypto influencers, and community leaders across global markets (CT, Telegram, Discord, regional communities), market makers, and liquidity providers</div> </li> <li class="ace-line ace-line old-record-id-doxlgsDPugoMbCRAwnhEWXbHfMd" data-list="bullet"> <div>Identify and onboard key Web3 partners ahead of competitors with exclusive collaboration opportunities, building a network of ambassadors and global growth leads</div> </li> <li class="ace-line ace-line old-record-id-UVtjdemt2oyeL6xnpoRl5RNCgId" data-list="bullet"> <div>Design and run community-driven campaigns, trading competitions, and referral programs that convert engagement into sustained volume</div> </li> <li class="ace-line ace-line old-record-id-doxlg5DPJacv0a1zRAE48zG83Dh" data-list="bullet"> <div>Work closely with product and engineering teams to translate market insights into structural advantages</div> </li> </ul> <div class="ace-line ace-line old-record-id-doxlgAjVEVPS4r8aDVtFdg16sEb">&nbsp;</div> <h3 class="heading-3 ace-line old-record-id-doxlgmGlDR63leZANr15U6m80mc">Cross-functional Leadership</h3> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxlgRIT1jJgt8QTT75CDpN9O8g" data-list="bullet"> <div>Collaborate with Product and Engineering teams to align growth initiatives with platform capabilities</div> </li> <li class="ace-line ace-line old-record-id-doxlgIJIfGuqQik63Ge8v96iTmh" data-list="bullet"> <div>Lead and develop an existing team, raising the bar on execution quality and output velocity</div> </li> <li class="ace-line ace-line old-record-id-doxlgOoW89u1R2nUwbCKp6M4dsf" data-list="bullet"> <div>Synthesize market intelligence to inform product roadmap and competitive positioning</div> </li> <li class="ace-line ace-line old-record-id-doxlgMVPZsIjeVkzWmr2kbBsrug" data-list="bullet"> <div>Define team OKRs and performance benchmarks tied directly to metrics of user activities</div> </li> </ul> </div> </div> <div class=" old-record-id-doxlgCJsywl3FvOuJ9ybNcj8oPh" data-type="divider"><hr></div> <h2 class="heading-2 ace-line old-record-id-doxlgaXTwEfSvi4pYESWyVE9IMc">Who You Are&nbsp;</h2> <div data-page-id="TnMEdSpfIo6R61x2Mycl5Bpagah" data-lark-html-role="root" data-docx-has-block-data="false"> <div data-page-id="RDi1d5Vbwou2L6xocsbllJR0gUf" data-lark-html-role="root" data-docx-has-block-data="false"> <div data-page-id="TnMEdSpfIo6R61x2Mycl5Bpagah" data-lark-html-role="root" data-docx-has-block-data="false"> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxlgP7RMg8ta2oA3v3e7yNiTId" data-list="bullet"> <div>5–10+ years of experience in market expansion roles, ideally in crypto/DeFi/CeFi, high-growth fintech or traditional finance working with high-volume tradings and professional trading desks; experiences with markets such as US, Korea, Southeast Asia, Middle East, are preferred</div> </li> <li class="ace-line ace-line old-record-id-E3O6djE8soSJdBxic5uluT5hghe" data-list="bullet"> <div>Deep understanding of DEX/DeFi mechanics: AMMs, order books, liquidity pools, token incentives, on-chain trading behaviorStrong existing networks within the crypto trading and community ecosystem — you can make calls that others can't</div> </li> <li class="ace-line ace-line old-record-id-E2qYd0fIloyXx9xwoEzlLm0kgWe" data-list="bullet"> <div>Experienced in building and developing strategic partnerships with key ecosystem players including on-chain power users and institutional players</div> </li> <li class="ace-line ace-line old-record-id-OzgLdTcexoQuP4xM0iJlAD11ggq" data-list="bullet"> <div>Demonstrated ability to lead both B2B and B2C growth tracks simultaneously, balancing institutional partnership development with community-driven retail acquisition</div> </li> <li class="ace-line ace-line old-record-id-doxlgvn3kooC8KTPF1QEvxAWeHf" data-list="bullet"> <div>Experience structuring incentive programs and measuring their ROI against Business impact</div> </li> <li class="ace-line ace-line old-record-id-doxlgsyP7emIqRlF10LjcqNVY3g" data-list="bullet"> <div>Familiar with compliance considerations across multiple jurisdictions and ability to coordinate with cross-functional teams in product design</div> </li> <li class="ace-line ace-line old-record-id-doxlgEApZ93R0QMuuCbM0ol8ctf" data-list="bullet"> <div>Data-driven and analytically rigorous: fluent in growth metrics, funnel analytics, and on-chain data interpretation; able to independently query and analyze on-chain data (Dune, Nansen, Token Terminal, etc.) to drive growth decisions — this is a hard requirement, not a nice-to-have</div> </li> <li class="ace-line ace-line old-record-id-doxlgZd0qYnEZntYIy4XzuiAWwd" data-list="bullet"> <div>Fluent in both English and Chinese (Mandarin); able to operate effectively across English-speaking and Chinese-speaking markets and communities</div> </li> <li class="ace-line ace-line old-record-id-doxlghdLzwj93DhcEqRAmfhuz5c" data-list="bullet"> <div>Excellent communicator, able to negotiate with sophisticated counterparties and energize communities equally well</div> </li> <li class="ace-line ace-line old-record-id-doxlgwozWSdDxwIjJcApcPkSZld" data-list="bullet"> <div>Comfortable being both a strategic thinker and a hands-on operator; you don't wait for a team to execute</div> </li> </ul> <div data-page-id="TnMEdSpfIo6R61x2Mycl5Bpagah" data-lark-html-role="root" data-docx-has-block-data="false"> <h2 class="heading-2 ace-line old-record-id-doxlgYkDsqNxZzxnS6aURksjkvg">Nice to Have</h2> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxlghczNpyt1Nok8x8UOlmw8Ic" data-list="bullet"> <div>Prior experience at a top-tier Web3 platforms, CEX, or DeFi protocol</div> </li> <li class="ace-line ace-line old-record-id-doxlgXA2qJEZd4TcfHR41tvhQid" data-list="bullet"> <div>Existing relationships with key players in the ecosystem including on-chain power users and institutional parnters</div> </li> <li class="ace-line ace-line old-record-id-doxlgQSbD9zqLXfpjy80PJlJzlh" data-list="bullet"> <div>Experience running multi-region coverage</div> </li> <li class="ace-line ace-line old-record-id-doxlgAE1QlzNKzCgQUG0TjzwHdh" data-list="bullet"> <div>Familiarity with competing Web3 products</div> </li> </ul> </div> </div> </div> </div> <hr> <h2 class="heading-2 ace-line old-record-id-CmqsdZ2GTo6Z9VxuHx4ugzRRsm3"><strong>Perks &amp; Benefits</strong></h2> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-XvQudJ7z0ouSnuxOibouMkKzsCc" data-list="bullet"> <div>Competitive total compensation package</div> </li> <li class="ace-line ace-line old-record-id-GAzBdJXxLo291PxrthXurPeds4g" data-list="bullet"> <div>L&amp;D programs and Education subsidy for employees' growth and development</div> </li> <li class="ace-line ace-line old-record-id-CKPxdgHeoosenzxCpV2uV32ysz0" data-list="bullet"> <div>Various team building programs and company events</div> </li> <li class="ace-line ace-line old-record-id-XjPSdIa92oGeLox9Qo9uejVEs4c" data-list="bullet"> <div>Wellness and meal allowances</div> </li> <li class="ace-line ace-line old-record-id-CS34dAJCDoMDHxx95pZu43yjsxB" data-list="bullet"> <div>Comprehensive healthcare schemes for employees and dependants</div> </li> <li class="ace-line ace-line old-record-id-Uqtsd4bN8oaHt7xyPlYuxmfcsob" data-list="bullet"> <div>More that we love to tell you along the process!</div> </li> </ul> <p>&nbsp;</p> <div data-page-id="TnMEdSpfIo6R61x2Mycl5Bpagah" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-Uv9RdRTTqo2dPpxpw46lh2EegHe">Disclaimer: <em>Please note that Hong Kong is a group-level service hub, and </em><em>OKX</em><em> does not carry on </em><em>a</em><em> business of operating a virtual asset trading platform in Hong Kong.</em></div> <div class="ace-line ace-line old-record-id-Uv9RdRTTqo2dPpxpw46lh2EegHe">&nbsp;</div> </div> <div data-page-id="SPxkd4nTjoYMXUxdEcouDVTGsuh" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-CpgRdN6NSomBpAxPKSmuzgTcsIg">#LI-KW1&nbsp; <div data-page-id="SPxkd4nTjoYMXUxdEcouDVTGsuh" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-H8l3dl2iao88yGxsrVqu7eHlshc">#LI-ONSITE</div> </div> </div> </div> <p>&nbsp;</p> </div> </div> </div> </div> </div> </div><div class="content-conclusion"><div data-lark-html-role="root"><span class="text-only" data-eleid="18"><span class="text-only"><span class="text-only" data-eleid="6">Notice:<br></span></span></span> <div data-lark-html-role="root"><span class="text-only" data-eleid="26"><span class="text-only">All official </span><span class="text-only text-with-abbreviation text-with-abbreviation-bottomline">OKX</span><span class="text-only"> vacancies are published on this website.</span></span> <span class="text-only" data-eleid="28"><span class="text-only">While roles may appear on selected third-party platforms from time to time, information on other sites may be inaccurate or outdated. </span></span><strong><span class="text-only" data-eleid="29"><span class="text-only">If in doubt, please apply directly through our official careers website.</span></span></strong></div> </div> <div data-lark-html-role="root"><span class="text-only" data-eleid="18"><span class="text-only">Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to&nbsp;</span><span class="text-only text-with-abbreviation text-with-abbreviation-bottomline">OKX</span><span class="text-only">'s </span></span><a class="link rich-text-anchor __anchor-intercept-flag__ text-content-link" href="https://www.okx.com/en-eu/help/okx-candidate-privacy-notice" target="_blank" data-eleid="19" data-lark-is-custom="true" data-lark-link="true">Candidate Privacy Notice</a><span class="text-only" data-eleid="20"><span class="text-only">.</span></span></div></div>