Creative Strategist at Nas Company

<div data-page-id="PsZdd5CoKovXa9xORPquryuQs7e" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-doxusqtoTKQQx7itBphaXuo1CLh"> <div data-page-id="YYGad1j5co5mirx53h1lEm7Mg8d" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-doxlgACYJVUlUwBct7MjBugqpoe"><strong>Creative | Production | Leadership</strong></div> <div class="ace-line ace-line old-record-id-doxlgUP2FJDNRYvelXM5264XIKd">&nbsp;</div> <div class="ace-line ace-line old-record-id-doxlgWSkc50jChfaUt6JVBoyWJg">The Creative Strategist is the owner of a pod and is fully accountable for its creative, operational, and performance success.<span class="Apple-converted-space">&nbsp;</span></div> <div class="ace-line ace-line old-record-id-FbMOd1urJoCI5Mx6Q7Slx57Sg7f">This role sits at the intersection of creative strategy, social media expertise, production execution, and people leadership. The Creative Strategist sees both the big picture and the smallest details. They are responsible for where the page is going, how it grows, and how the team delivers day to day.<span class="Apple-converted-space">&nbsp;</span></div> <div class="ace-line ace-line old-record-id-ZkHRdDRZuovSKDx1DP3lPlkXgUe">&nbsp;</div> <div class="ace-line ace-line old-record-id-FqHyd9TmmoRQ6MxnHMFlSf7pgGf">The need to leave and breathe their channel!<span class="Apple-converted-space">&nbsp;</span></div> <div class="ace-line ace-line old-record-id-doxlgGsSPbEs0n38ysi4xF8FKGg">&nbsp;</div> <h2 class="heading-2 ace-line old-record-id-doxlgn5z0PtCneRzV7fPM0tQ7zb"><strong>Core Responsibilities</strong></h2> <ol class="ace-line ace-line old-record-id-doxlgIHnIE7mj4AfqwsYSBvargc"> <li data-list="number"> <h3 class="heading-3">Creative Ownership and Strategy</h3> </li> </ol> <div class="ace-line ace-line old-record-id-doxlgrUcexHWvMd5wP0UaMe5RKb">The Creative Strategist leads the full creative direction for their accounts.</div> <div class="ace-line ace-line old-record-id-doxlgWySd8ISbOAd6kDKW66H1oe">This includes:</div> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxlgHX4TCBN6JZ7Rbv58sMj5ZL" data-list="bullet"> <div>Translating client goals and direction into a clear creative strategy.</div> </li> <li class="ace-line ace-line old-record-id-doxlg40CH8u8C7rJRbLdpOTD3Tf" data-list="bullet"> <div>Building a long-term content direction, not just individual videos.</div> </li> <li class="ace-line ace-line old-record-id-doxlgp6D86z0IdJ9PX85ld8GFWc" data-list="bullet"> <div>Creating structured posting plans that serve a bigger narrative and growth vision.</div> </li> <li class="ace-line ace-line old-record-id-doxlgMEZDXGXBMi98SYAg3kd9zb" data-list="bullet"> <div>Understanding storytelling deeply, ensuring every video is compelling, relevant, and clear.</div> </li> <li class="ace-line ace-line old-record-id-doxlghkA2lfqhdzgZDKW1DnIerd" data-list="bullet"> <div>Being the final creative approval for all content before publishing.</div> </li> <li class="ace-line ace-line old-record-id-doxlgkZ6bu0I41ElrIqLUKQUK2c" data-list="bullet"> <div>Ensuring high creative standards, no mistakes in storytelling, messaging, subtitles, or execution.</div> </li> </ul> <div class="ace-line ace-line old-record-id-doxlgm53iJ2LMqjIKakRb4cdLqb">The CS is expected to think strategically about the page’s evolution, audience growth, and positioning, not only daily execution.</div> <div class="ace-line ace-line old-record-id-doxlghy2slfLsqzZKPZ37j2VNhc">&nbsp;</div> <ol class="ace-line ace-line old-record-id-doxlg11gk2dQG3yWpD8dh9Vnmxh"> <li data-list="number"> <h3 class="heading-3">Social Media Expertise</h3> </li> </ol> <div class="ace-line ace-line old-record-id-doxlgnRC3ECINI4ftNqWJK72Tqg">The Creative Strategist is deeply fluent in social media trends and performance dynamics.</div> <div class="ace-line ace-line old-record-id-doxlg1rKBysUoKsSlgaqPYtjsOc">This includes:</div> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxlgmQmYteWzu8sPRWzA9p67cf" data-list="bullet"> <div>Strong understanding of what works and what does not across platforms.</div> </li> <li class="ace-line ace-line old-record-id-doxlgICnv8tcn1qE36hvvUEgkVe" data-list="bullet"> <div>Ability to pivot quickly based on performance, trends, and audience response.</div> </li> <li class="ace-line ace-line old-record-id-doxlgLYlJMJUlx7M2FIXpY6b4Gb" data-list="bullet"> <div>Constant exploration of new formats, hooks, and storytelling approaches.</div> </li> <li class="ace-line ace-line old-record-id-doxlgniTb3dBen2bGXW31phZsZg" data-list="bullet"> <div>Making data-informed creative decisions without losing intuition and originality.</div> </li> </ul> <ol class="ace-line ace-line old-record-id-doxlgadm7KVzlTIsScdQAkm8pAh"> <li data-list="number"> <h3 class="heading-3">Production and Operations Ownership</h3> </li> </ol> <div class="ace-line ace-line old-record-id-doxlglxpaueVVagkC1tkJ7gcrrc">The Creative Strategist owns everything related to production and delivery.</div> <div class="ace-line ace-line old-record-id-doxlg1Mmy8tpIf4DSARe9kkpbPh">This includes:</div> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxlgxcsQhQaHCNFBMEhL0gB0dd" data-list="bullet"> <div>Full responsibility for pod KPIs and output targets.</div> </li> <li class="ace-line ace-line old-record-id-doxlgzjd0aMrC8sNCBH9rvep4oc" data-list="bullet"> <div>Ensuring content is delivered on time, consistently, and at high quality.</div> </li> <li class="ace-line ace-line old-record-id-doxlgSxLulJiMUzGFjR5dfkIl9d" data-list="bullet"> <div>Optimizing workflows and processes to increase efficiency and output.</div> </li> <li class="ace-line ace-line old-record-id-doxlgPwol1yFFv97TKwJkX4xhCc" data-list="bullet"> <div>Pushing the team to go above and beyond where possible.</div> </li> <li class="ace-line ace-line old-record-id-doxlg71ASIPsHSEvWmQJOwtl2gm" data-list="bullet"> <div>Coordinating all production elements, schedules, resources, and handoffs.</div> </li> <li class="ace-line ace-line old-record-id-doxlgEkbvDnFMCvIGLY5x9qYpTd" data-list="bullet"> <div>Escalating issues early and proactively when risks arise.</div> </li> </ul> <div class="ace-line ace-line old-record-id-doxlgM1GM9LkNkf7AI8mLeNidWd">The CS ensures the pod runs smoothly, efficiently, and reliably.</div> <div class="ace-line ace-line old-record-id-doxlgvtcGNNImftl4IsrMYn1Gde">&nbsp;</div> <ol class="ace-line ace-line old-record-id-doxlgMxhuFaVwENjFAlwuJkF5Nb"> <li data-list="number"> <h3 class="heading-3">Team Management and Leadership</h3> </li> </ol> <div class="ace-line ace-line old-record-id-doxlgGVZcD2OEEScG7fO81eaGWf">All pod members report directly to the Creative Strategist.</div> <div class="ace-line ace-line old-record-id-doxlgkoeiG84lmDUZAewrzFuzSe">This includes:</div> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxlg1Y3WrDY83I08A6ay5duvDh" data-list="bullet"> <div>Leading, mentoring, and developing team members.</div> </li> <li class="ace-line ace-line old-record-id-doxlgEhPLfq0OIrwlZYCMxLz4Df" data-list="bullet"> <div>Improving team skills, confidence, and creative thinking.</div> </li> <li class="ace-line ace-line old-record-id-doxlgjGzsvzRuAi7RNLx1ySzzdd" data-list="bullet"> <div>Creating a collaborative environment where the team operates as one unit.</div> </li> <li class="ace-line ace-line old-record-id-doxlgoo02HxvCkjj1xe6Rd0fsec" data-list="bullet"> <div>Making sure each team member has what they need to succeed.</div> </li> <li class="ace-line ace-line old-record-id-doxlgUcnY6EiikAZabD05fUPyVe" data-list="bullet"> <div>Addressing performance issues clearly and constructively.</div> </li> <li class="ace-line ace-line old-record-id-doxlgGA1n75SlZxJv64VZGOqeKc" data-list="bullet"> <div>Building a strong team culture focused on excellence and ownership.</div> </li> </ul> <div class="ace-line ace-line old-record-id-doxlgjeb30QdD9Ku635Roy7RsSf">The CS is accountable for both results and people.</div> <div class="ace-line ace-line old-record-id-doxlghMhiqhIKHJrI48wTGt3DNb">&nbsp;</div> <ol class="ace-line ace-line old-record-id-doxlgOsVYBSpKttkskjMpVyLiRb"> <li data-list="number"> <h3 class="heading-3">Client Communication and Alignment</h3> </li> </ol> <div class="ace-line ace-line old-record-id-doxlgWrSMW8fa6cg7RDyuDs1Ltd">The Creative Strategist is the main point of contact for the client on content matters.</div> <div class="ace-line ace-line old-record-id-doxlga8VFMpakFYr8wGQRZidVGc">This includes:</div> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxlg0I7guywTvpS6XW4rXWn3kQ" data-list="bullet"> <div>Participating in a dedicated WhatsApp group with the client.</div> </li> <li class="ace-line ace-line old-record-id-doxlgsaiMR7Tzaf4lBp5QjNIAxe" data-list="bullet"> <div>Presenting content plans and creative directions.</div> </li> <li class="ace-line ace-line old-record-id-doxlgYnmj4nRXZNqcS6ZJWJbPHg" data-list="bullet"> <div>Receiving and managing client feedback.</div> </li> <li class="ace-line ace-line old-record-id-doxlg5kGPeTkLWeJNOMoGrbxeOg" data-list="bullet"> <div>Implementing feedback while protecting creative quality and strategic direction.</div> </li> <li class="ace-line ace-line old-record-id-doxlgdLTYix5mHlXlfp9rKNrdKb" data-list="bullet"> <div>Ensuring ongoing alignment with client goals and expectations.</div> </li> </ul> <div class="ace-line ace-line old-record-id-doxlgFjXJgvqOW192aujfdtehFe">&nbsp;</div> <ol class="ace-line ace-line old-record-id-doxlgpzuwznIKXRPJi97G6GYmae"> <li data-list="number"> <h3 class="heading-3">Accountability and Performance</h3> </li> </ol> <div class="ace-line ace-line old-record-id-doxlgCmowA2XCgbCEbv7rDFXbof">The Creative Strategist is accountable for the overall success of the page.</div> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxlgUrzWCM38ZQWdHKIVejzcec" data-list="bullet"> <div>Success is measured through clear KPIs related to growth, performance, and delivery.</div> </li> <li class="ace-line ace-line old-record-id-doxlgTffy5iZDWW4JVWjjEKNFUe" data-list="bullet"> <div>A performance-based compensation structure is tied to achieving specific KPIs.</div> </li> <li class="ace-line ace-line old-record-id-doxlgniSxZfhn3ePlWNNqP32H6f" data-list="bullet"> <div>When things go well, the CS is recognized.</div> </li> <li class="ace-line ace-line old-record-id-doxlgFyuJ7On4s0RqYRIRAirHZ5" data-list="bullet"> <div>When issues arise, the CS is expected to own them and resolve them.</div> </li> </ul> <div class="ace-line ace-line old-record-id-doxlgkpj7vVIShkRgCPtcZxanZg">&nbsp;</div> <h2 class="heading-2 ace-line old-record-id-doxlgvcYXyZEHpssWaJrSMNuFkf">Profile we’re looking for</h2> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxlgaAbohug80nKlTArDAJ9LWh" data-list="bullet"> <div>Strong creative strategist with hands-on social media experience.</div> </li> <li class="ace-line ace-line old-record-id-doxlgc9tQx4nc784qK2Yg5HISQb" data-list="bullet"> <div>Deep understanding of storytelling and digital content.</div> </li> <li class="ace-line ace-line old-record-id-doxlgep23QqxrBJW6ArgB4FoCNh" data-list="bullet"> <div>Highly organised, operationally strong, and detail-oriented.</div> </li> <li class="ace-line ace-line old-record-id-doxlgTlO7WdYhpgc1UdlVeAIuJb" data-list="bullet"> <div>Able to think long-term while executing day to day.</div> </li> <li class="ace-line ace-line old-record-id-doxlgNYnLt9BpfpnV6xxjSMl5wc" data-list="bullet"> <div>Natural leader who knows how to push people to do their best work.</div> </li> <li class="ace-line ace-line old-record-id-doxlgKZO6a8XAzOIXrc4S69zMjc" data-list="bullet"> <div>Comfortable with ownership, responsibility, and accountability.</div> </li> </ul> </div> </div> </div>