Product Strategy Manager at HelloFresh

<h2><strong>Job Description</strong></h2> <p>As the <strong>Product Strategy Manager – ANZ</strong>, you will help turn the product strategy into execution across Australia and New Zealand. You will focus on the <strong>physical product and commercial strategy</strong>—including menu, recipes, concepts, and themes—rather than software or app management. This role is vital because the weekly menu is our core product, directly impacting customer satisfaction and growth.</p> <p>This role is based in <strong>Chippendale (Sydney)</strong> and reports to the <strong>Associate Director of Product Strategy</strong>.</p> <p><strong>You will…</strong></p> <ul> <li>Analyse recipe and SKU-level performance to translate data into clear recommendations and portfolio insights.</li> <li>Maintain and deliver the merchandising calendar, covering seasonal themes, cultural moments, and cuisine spotlights.</li> <li>Support the rollout of new concepts, portfolio changes (such as Classic, Healthy, or Family), and innovation ideas.</li> <li>Collaborate with Menu Planning and Culinary teams to ensure weekly menus accurately reflect planned themes and concepts.</li> <li>Partner cross-functionally with Marketing, Procurement, and Operations to communicate timelines and keep projects on track.</li> <li>Prepare structured slides, reporting packs, and documentation for senior stakeholder meetings and business reviews.</li> <li>Own and maintain dashboards and trackers to ensure product data is accurate and up to date.</li> <li>Proactively identify opportunities to improve processes and templates to speed up decision-making.</li> </ul> <p><strong>You have…</strong></p> <ul> <li><strong>3–5 years’ experience</strong> in category management, merchandising, FMCG, strategy consulting, or retail operations.</li> <li>Strong analytical skills with confidence working in <strong>Excel or Google Sheets</strong> and a high eye for detail.</li> <li>Excellent presentation skills and the ability to turn complex analysis into simple, clear summaries or slides.</li> <li>Proven ability to manage multiple tasks and stakeholders while meeting deadlines with high execution quality.</li> <li>A proactive, hands-on mindset and a genuine interest in food and customer behavior.</li> </ul> <p><strong>What you’ll get in return…&nbsp;</strong></p> <ul> <li>The chance to have a significant impact in a leading global food technology company</li> <li>Flexible working arrangements&nbsp;</li> <li>Egoless environment, constant learning with room for personal growth</li> <li>Free access to Headspace</li> <li>Internal learning &amp; development&nbsp;</li> <li>A diverse and vibrant international environment, with offices in 18 countries</li> <li>Company discount - 70% off HelloFresh &amp; 40% off Youfoodz</li> </ul> <p><strong>Start Date: </strong>Immediately available - Can wait a notice period</p> <p><strong>Duration: </strong>9 Month Fixed Term Contract</p> <p><strong>Location: </strong>Chippendale Head Office - hybrid working environment&nbsp;</p> <p><strong>Salary: </strong>Competitive salary &amp; employee benefits</p> <p>#LI-Hybrid</p>