Digital Marketing Coordinator at Levitate

<p>At Levitate, we’re on a mission to make a real impact - for our customers, our team, and the world around us. We believe the best work comes from people who are curious, driven, and excited to grow. Our five core values guide everything we do, and we look for teammates who embody the traits that make those values come to life:</p> <ul> <li>Creating Magic ✨ You have the <em>persistence </em>and <em>grit </em>to turn ambitious ideas into remarkable outcomes.</li> <li>Showing Customer Empathy ❤️ You bring <em>humble confidence</em>, listening deeply, and putting customers first.</li> <li>Making Data-Driven Decisions 📊 You pair<em> creativity</em> with insights to make smarter, faster choices.</li> <li>Focusing on Solutions, Not Problems 🔍 You approach challenges with <em>positivity</em> and<em> critical thinking</em>, always looking for the way forward.</li> <li>Making Small Improvements Every Day 🌱 You embrace <em>coachability</em> and <em>lean into discomfort</em> to grow, improve, and drive lasting change.</li> </ul> <p>Here, you won’t just do a job, you’ll help create meaningful experiences, solve real problems, and shape the future of our company.</p> <p>We’re looking for a highly organized and performance-driven Digital Marketing Coordinator to oversee day-to-day marketing operations across multiple client accounts. This role is primarily focused on ensuring the health and performance of Meta Ads campaigns, maintaining CRM accuracy, supporting client communication, and coordinating campaign execution across channels.</p> <p>You’ll act as the operational backbone of the ads team—making sure campaigns are running smoothly, data is clean and up to date, clients are informed, and performance is continuously monitored and improved.</p> <p><strong>Key Responsibilities</strong></p> <p>Meta Ads Campaign Management (Primary Focus)</p> <ul> <li>Oversee the daily health and performance of Meta Ads campaigns (Facebook &amp; Instagram)</li> <li>Monitor key metrics and identify issues, opportunities, and optimization needs</li> <li>Support campaign setup, structure, and ongoing optimization</li> <li>Work closely with performance specialists to ensure campaigns are properly executed</li> <li>Ensure campaigns follow best practices across targeting, budgeting, and tracking</li> <li>Flag underperforming campaigns and coordinate improvements</li> </ul> <p>CRM Management &amp; Data Accuracy</p> <ul> <li>Maintain and update the CRM system with accurate client and lead data</li> <li>Ensure proper tracking of leads, conversions, and campaign attribution</li> <li>Clean and organize data to support reporting and decision-making</li> <li>Identify gaps or inconsistencies in CRM data and resolve them proactively</li> </ul> <p>Client Communication &amp; Account Support</p> <ul> <li>Act as a point of contact for client updates and operational communication</li> <li>Provide clear updates on campaign status, performance, and next steps</li> <li>Support onboarding of new clients and setup of systems/workflows</li> <li>Ensure clients are aligned with timelines, expectations, and deliverables</li> <li>Escalate issues when needed and coordinate internal solutions</li> </ul> <p>Campaign Coordination &amp; Execution</p> <ul> <li>Coordinate campaign launches, updates, and ongoing optimizations</li> <li>Track deliverables and ensure campaigns are executed on time</li> <li>Support testing initiatives (creatives, audiences, messaging, etc.)</li> <li>Help maintain consistency across multiple client accounts</li> </ul> <p>Reporting &amp; Performance Monitoring</p> <ul> <li>Track campaign performance metrics (CPL, CTR, CPC, leads, conversions, etc.)</li> <li>Compile performance summaries and insights for internal and client use</li> <li>Identify trends, anomalies, and optimization opportunities</li> <li>Support reporting processes</li> </ul> <p><strong>Requirements</strong></p> <ul> <li>Experience working with digital marketing campaigns, preferably Meta Ads</li> <li>Strong understanding of campaign performance metrics and digital funnels</li> <li>Highly organized with strong attention to detail</li> <li>Comfortable working with data, dashboards, and CRM tools</li> <li>Strong communication skills (written and verbal)</li> <li>Ability to manage multiple accounts and prioritize tasks effectively</li> <li>Problem-solving mindset and proactive attitude</li> </ul> <p><strong>Nice to Have</strong></p> <ul> <li>Experience with Meta Ads campaign management or support roles</li> <li>Familiarity with CRM platforms&nbsp;</li> <li>Understanding of tracking systems (Meta Pixel, Conversion API, UTMs)</li> <li>Basic understanding of funnel strategy and performance marketing</li> </ul> <p><strong>Bonus Points</strong></p> <ul> <li>Experience improving lead quality, not just volume</li> <li>Strong operational mindset (processes, workflows, SOPs)</li> <li>Ability to spot inefficiencies and improve systems</li> <li>Comfortable working in fast-paced, multi-client environments</li> <li>Strong ownership mentality (you treat accounts like they’re your own)</li> </ul> <p><strong>Our commitment to our staff is showcased not only through our strong company culture, but also through our employee-centric benefits and programs including:</strong></p> <ul> <li>Paid time off and paid provincial holidays to facilitate strong work-life balance&nbsp;</li> <li>Paid parental leave that provides employees with support and flexibility as they grow their families</li> <li>Extensive benefit options including healthy lifestyle reimbursement, private pension matching, healthcare benefits, etc. Culture Crew and Emerging Leader programs to foster employee leadership development, inclusivity, and connection through year-round trainings and events</li> </ul> <p><strong>Notices</strong>:</p> <ul> <li><strong>AI</strong>: Levitate will use Artificial Intelligence-supported tools to screen, assess or select applicants at one or more stages of the recruitment process for this position.</li> <li><strong>Compensation</strong>: Compensation for this position is 50k CAD.&nbsp;</li> <li><strong>Vacancy Status: </strong>This position is being publicly advertised to support business growth and represents new headcount. It is not being posted to fill an existing vacancy.</li> </ul>