Head of Channel APAC at Asana

<h1 data-path-to-node="5">Head of Channel Partnerships, APAC</h1> <p data-path-to-node="6">Asana is looking for a Head of Channel Partnerships to lead and grow our channel business across APAC (excluding Japan). The Channel and Ecosystems team is dedicated to accelerating Asana's growth and market reach through partnerships and fostering a thriving partner network. In this role, you will sit at the intersection of sales leadership and channel strategy, managing a team of Channel Partner Managers spanning the region, setting the strategic direction for how we go to market through and with partners, and raising the bar on how our team sells alongside them. Reporting to the GM of APAC, you will be a key voice in shaping how Asana scales across diverse and fast-growing markets by running deep discovery, driving executive storytelling, and coaching your team to model excellence in the field.</p> <p data-path-to-node="7">This role is based in our Singapore (or Sydney) <span class="citation-953 citation-954 citation-955 citation-end-955">office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do a<sup class="superscript"></sup></span><span class="citation-953 citation-954 citation-end-954">nd the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in<sup class="superscript"></sup></span><span class="citation-953 citation-end-953">-office requireme<sup class="superscript"></sup></span>nts.</p> <p data-path-to-node="8"><strong data-path-to-node="8" data-index-in-node="0">What you’ll achieve</strong></p> <ul data-path-to-node="9"> <li> <p data-path-to-node="9,0,0">Lead, coach, and develop a regional team of Channel Partner Managers across APAC (ex-Japan), owning their performance, growth, and day-to-day effectiveness in the field.</p> </li> <li> <p data-path-to-node="9,1,0">Own the APAC channel revenue number, setting targets, building pipeline visibility, and holding the team accountable to outcomes.</p> </li> <li> <p data-path-to-node="9,2,0">Shape and execute the APAC channel GTM strategy, including partner segmentation, coverage model, and investment priorities across Southeast Asia, India, ANZ, and other key markets.</p> </li> <li> <p data-path-to-node="9,3,0">Raise the team's sales capability, coaching them on how they run discovery, identify customer pain, and show up alongside partners in front of executive stakeholders.</p> </li> <li> <p data-path-to-node="9,4,0">Build and maintain senior relationships with Asana's most strategic channel partners across the region, serving as an escalation point and executive sponsor where needed.</p> </li> <li> <p data-path-to-node="9,5,0">Partner closely with APAC sales leadership, marketing, and customer success to ensure the channel motion is tightly integrated with the broader go-to-market strategy.</p> </li> <li> <p data-path-to-node="9,6,0">Develop scalable enablement frameworks that help partners independently carry the Asana narrative, run quality sales conversations, and grow their own book of business.</p> </li> <li> <p data-path-to-node="9,7,0">Represent the APAC channel perspective internally, contributing to global program design, pricing, incentive structures, and partner tiering.</p> </li> </ul> <p data-path-to-node="10"><strong data-path-to-node="10" data-index-in-node="0">About you</strong></p> <ul data-path-to-node="11"> <li> <p data-path-to-node="11,0,0"><strong data-path-to-node="11,0,0" data-index-in-node="0">Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.</strong></p> </li> <li> <p data-path-to-node="11,1,0">8+ years of experience in B2B SaaS, with meaningful time spent in both direct sales and channel or partnerships roles, bringing a deep understanding of both motions to credibly coach to either.</p> </li> <li> <p data-path-to-node="11,2,0">Proven people leader with experience managing geographically distributed teams, possessing a strong track record of investing in individuals to develop high-performing sellers.</p> </li> <li> <p data-path-to-node="11,3,0">Experience carrying a quota and closing deals, allowing you to easily model great discovery, executive storytelling, and solution selling for your team.</p> </li> <li> <p data-path-to-node="11,4,0">Deeply familiar with co-sell motions, knowing how to structure joint pipeline with partners, coordinate on active deals, and keep both sides accountable to shared revenue outcomes.</p> </li> <li> <p data-path-to-node="11,5,0">A genuine channel-first operator who builds programs and habits within a team that reflect the conviction that partners are a primary route to market.</p> </li> <li> <p data-path-to-node="11,6,0">Experienced operating across multiple APAC markets, with a strong appreciation for the commercial, cultural, and GTM nuances across Southeast Asia, India, and ANZ.</p> </li> <li> <p data-path-to-node="11,7,0">Strategic mindset capable of building a coherent regional plan, balanced with a hands-on approach to be in the field with partners and customers when it matters.</p> </li> <li> <p data-path-to-node="11,8,0">Strong executive presence and communication skills, enabling you to engage C-suite stakeholders at partner and customer organizations alike.</p> </li> <li> <p data-path-to-node="11,9,0">Fluency in English is required; additional Asian language capabilities are a plus.</p> </li> </ul> <p data-path-to-node="12"><span class="citation-952">At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If </span><span class="citation-951 citation-952 citation-end-952">you're interested in this role and don't meet every listed requirement, we still encourage you to <sup class="superscript"></sup></span><span class="citation-951 citation-end-951">apply.<sup class="superscript"></sup></span></p> <p data-path-to-node="19">&nbsp;</p> <p data-path-to-node="20">#LI-Hybrid</p><div class="content-conclusion"><p><strong>About us</strong></p> <p data-pm-slice="1 1 []">Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.</p> <p data-pm-slice="1 1 []"><strong><a class="LinkThemeablePresentation LinkPrimaryPresentation LinkPrimaryPresentation--sentimentSelected PrimaryLink HighlightSol HighlightSol--core HighlightSol--buildingBlock" href="https://www.gem.com/form?formID=fbcdec8c-3442-43b9-9b45-d2b5f4ea25db" target="_blank">Join Asana’s Talent Network</a></strong>&nbsp;to stay up to date on job opportunities and life at Asana.</p></div>