
Business Development & Partnerships Specialist - Canada at Baidu
Toronto, ONFull-timeInternational Business Division Posted 10 days ago
About the Role
<h2><strong>Business Development & Partnerships Specialist - Canada(Contractor)</strong></h2>
<p><strong>Job Title:</strong> Business Development & Partnerships Specialist - Canada (Contractor)<br><strong>Location:</strong> Toronto, ON (Hybrid)<br><strong>Schedule:</strong> Monday - Friday<br><strong>Note:</strong> This is a contract role. No visa sponsorship is available.</p>
<p> </p>
<h3>About the Role</h3>
<p>MediaGo is seeking a <strong>Business Development & Partnerships Specialist </strong>to drive revenue growth by securing and expanding partnerships with SSPs, publishers, OEMs, and app developers. This is a high-impact, revenue-focused role where you’ll own the full partnership lifecycle—from prospecting to closing—while building MediaGo’s presence in the programmatic ecosystem.</p>
<p>We’re looking for a motivated, sales-oriented dealmaker with a proactive, hunter mentality. The ideal candidate is eager to learn and grow, thrives on building strong publisher and partner relationships, and has a proven ability (or potential) to deliver results. If you’re ready to embrace challenges, negotiate meaningful deals, and scale partnerships that drive programmatic revenue, we want you on our team.</p>
<p> </p>
<h3>Key Responsibilities</h3>
<p><strong>Publisher Acquisition & Partnerships</strong></p>
<ul>
<li>Prospect, pitch, and onboard new SSPs, premium publishers, OEMs, app developers, and other media partners to expand MediaGo’s supply inventory.</li>
<li>Negotiate and structure direct integrations, revenue-sharing deals, preferred agreements, and private marketplace (PMP) setups.</li>
</ul>
<p><strong>Commercial Negotiations</strong></p>
<ul>
<li>Lead deal discussions on rate cards, floor prices, revenue splits, and long-term contract terms with SSPs and publishers.</li>
<li>Collaborate with finance and legal to finalize agreements that maximize mutual value.</li>
</ul>
<p><strong>Revenue Growth & Optimization</strong></p>
<ul>
<li>Advise publishers on yield optimization, monetization strategy, and inventory best practices to drive sustainable revenue growth.</li>
<li>Align with demand teams to match high-value buyers with premium supply sources.</li>
</ul>
<p><strong>Pipeline Management & Forecasting</strong></p>
<ul>
<li>Maintain a structured pipeline of publisher and partner prospects.</li>
<li>Accurately forecast integrations, supply growth, and revenue contributions.</li>
</ul>
<p><strong>Market Intelligence</strong></p>
<ul>
<li>Monitor industry trends, competitor activity, and emerging opportunities (CTV, in-app, identity solutions).</li>
<li>Provide insights that shape MediaGo’s supply strategy and positioning in the market.</li>
</ul>
<p><strong>Cross-Functional Collaboration</strong></p>
<ul>
<li>Work closely with product, operations, finance, sales, and account management teams to design partnership terms and ensure publisher success.</li>
</ul>
<p><strong>Reporting & Insights</strong></p>
<ul>
<li>Track and analyze partner performance metrics.</li>
<li>Prepare regular reports and share actionable insights with internal stakeholders.</li>
</ul>
<p> </p>
<h3>Qualifications</h3>
<ul>
<li>1–3 years of experience in programmatic advertising, ad tech, or publisher/media partnerships (DSP/SSP exposure preferred).</li>
<li>Proven track record in identifying and onboarding publishers or SSP/media partners, managing relationships, and driving revenue growth.</li>
<li>Strong understanding of programmatic technologies (ad servers, SSPs, header bidding) or ability to learn quickly.</li>
<li>Excellent communication, negotiation, and relationship-building skills.</li>
<li>Analytical mindset with the ability to monitor performance metrics and recommend optimizations.</li>
<li>Self-starter who thrives in a fast-paced, collaborative environment.</li>
<li>Bachelor’s degree in Business, Marketing, or related field preferred.</li>
</ul>
<h3>Culture Fit</h3>
<ul>
<li><strong>Integrity</strong> – Act ethically and transparently, even when no one is watching.</li>
<li><strong>Customer Focus</strong> – Prioritize understanding and exceeding partner needs to build strong, lasting relationships.</li>
<li><strong>Business Expertise</strong> – Continuously deepen your knowledge of programmatic advertising to deliver high-quality, impactful solutions.</li>
<li><strong>Results Driven</strong> – Consistently pursue meaningful outcomes, exceed goals, and push the business forward.</li>
</ul>
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