Manager, Social Analytics (LATAM) at SharkNinja

<div class="content-intro"><p><strong><span data-contrast="auto">About Us</span></strong><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:280}">&nbsp;</span></p> <p>SharkNinja&nbsp;is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively&nbsp;impact&nbsp;people’s lives in homes around the world. <strong>Powered by two trusted, global brands, Shark and Ninja</strong>, the company has a proven&nbsp;track record&nbsp;of bringing disruptive innovation to market and developing one consumer product after another has allowed&nbsp;SharkNinja&nbsp;to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than&nbsp;4,100&nbsp;associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.&nbsp;</p> <p><strong>AI at SharkNinja </strong></p> <p>At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.</p></div><p></p> <p><span style="font-size: 12pt;"><strong>Position Overview</strong></span></p> <p data-start="621" data-end="669"><span style="font-size: 10pt;">The next big idea can start with a conversation. </span><span style="font-size: 10pt;">What are consumers talking about? What’s gaining momentum? What signals are hiding beneath the surface?</span></p> <p data-start="776" data-end="1164"><span style="font-size: 10pt;">We're seeking a <strong data-start="792" data-end="821">Manager, Social Analytics</strong> to lead social analytics for Mexico, Brazil, and the growing LATAM market, reporting into the Sr. Director, Social Analytics. This role blends deep social media fluency with 2026-caliber analytics and a genuine curiosity for AI-powered workflows, pairing solid data fundamentals with a growing use of AI agents to surface what matters faster.</span></p> <p data-start="1166" data-end="1475"><span style="font-size: 10pt;">At SharkNinja, our Social Analytics teams go deeper to understand the conversations, culture, and consumer behaviors shaping what comes next. In this role, you'll translate fast-moving social signals into actionable insights that can inform regional growth and help identify the next viral SharkNinja product.</span></p> <p data-start="1477" data-end="1848"><span style="font-size: 10pt;">You'll manage a stakeholder group spanning regional and global partners, serving as a trusted analytics partner across social, marketing, creative, agencies, and senior leadership. The ideal candidate is equally comfortable working directly with data and communicating what it means — bringing analytical rigor, speed, curiosity, and clarity to a fast-moving environment.</span></p> <h2 data-section-id="18w7bso" data-start="1850" data-end="1873"><span style="font-size: 12pt;">Key Responsibilities</span></h2> <ul data-start="1875" data-end="3446"> <li style="font-size: 10pt;" data-section-id="1ga9yxz" data-start="1875" data-end="2121"><span style="font-size: 10pt;"><strong data-start="1877" data-end="1904">Social Media Analytics:</strong> Lead reporting and insights across all social media activity (organic, earned, influencer, and paid) for Mexico, Brazil, and the growing LATAM market; quantify what drives virality and raise the odds of it happening.</span></li> <li style="font-size: 10pt;" data-section-id="ajv88k" data-start="2123" data-end="2334"><span style="font-size: 10pt;"><strong data-start="2125" data-end="2151">Regional Market Focus:</strong> Serve as the primary analytics partner for the region, bringing analytical rigor and scalable social measurement. Partner closely with regional social, marketing, and agency leaders.</span></li> <li style="font-size: 10pt;" data-section-id="no8up" data-start="2336" data-end="2533"><span style="font-size: 10pt;"><strong data-start="2338" data-end="2371">AI-Driven Insight Generation:</strong> Direct the use of AI agents against social and marketing data to surface signal faster — orchestrating intelligent tools against good data, not manual reporting.</span></li> <li style="font-size: 10pt;" data-section-id="1ol4xjm" data-start="2535" data-end="2661"><span style="font-size: 10pt;"><strong data-start="2537" data-end="2562">Make Data Actionable:</strong> Provide fast, actionable analysis to inform regional growth and the next viral SharkNinja product.</span></li> <li style="font-size: 10pt;" data-section-id="1m01h33" data-start="2663" data-end="2915"><span style="font-size: 10pt;"><strong data-start="2665" data-end="2692">Stakeholder Management:</strong> Serve as the go-to analytics partner across a broad and growing set of stakeholders — regional social and marketing leaders, creative, agencies, and senior leadership — managing competing priorities with clarity and poise.</span></li> <li style="font-size: 10pt;" data-section-id="yav0c5" data-start="2917" data-end="3158"><span style="font-size: 10pt;"><strong data-start="2919" data-end="2939">KPI Development:</strong> Cut through the noise of vanity metrics and define clear, outcome-oriented KPIs — metrics that ladder up to what we're actually here to do: sell products, yes, but more specifically, delight the consumers who use them.</span></li> <li style="font-size: 10pt;" data-section-id="ezv77v" data-start="3160" data-end="3313"><span style="font-size: 10pt;"><strong data-start="3162" data-end="3186">Executive Reporting:</strong> Deliver tailored, action-oriented reporting for regional and global stakeholders, automating recurring outputs where possible.</span></li> <li style="font-size: 10pt;" data-section-id="19y4u8q" data-start="3315" data-end="3446"><span style="font-size: 10pt;"><strong data-start="3317" data-end="3349">Best Practices &amp; Benchmarks:</strong> Conduct rapid analyses to establish benchmarks and evolve measurement approaches for the region.</span></li> </ul> <h2 data-section-id="15bp9zi" data-start="3448" data-end="3470"><span style="font-size: 12pt;">Attributes &amp; Skills</span></h2> <ul data-start="3472" data-end="4332"> <li style="font-size: 10pt;" data-section-id="jpedru" data-start="3472" data-end="3606"><span style="font-size: 10pt;">Bachelor's degree in Analytics, Data Science, Statistics, Economics, Marketing, or a related field required; Master's degree a plus.</span></li> <li style="font-size: 10pt;" data-section-id="zr8mdt" data-start="3607" data-end="3681"><span style="font-size: 10pt;">6+ years of experience in marketing analytics or social media analytics.</span></li> <li style="font-size: 10pt;" data-section-id="13e5cxt" data-start="3682" data-end="3819"><span style="font-size: 10pt;">Experience with SQL and modern data platforms such as Snowflake; comfort with AI-assisted analytics tools and agentic workflows a plus.</span></li> <li style="font-size: 10pt;" data-section-id="1915mwx" data-start="3820" data-end="4026"><span style="font-size: 10pt;">Solid analytical and spreadsheet fundamentals paired with genuine curiosity about AI-powered and agentic workflows — someone who can work the data directly and is eager to use AI to get to insight faster.</span></li> <li style="font-size: 10pt;" data-section-id="14q9bfx" data-start="4027" data-end="4172"><span style="font-size: 10pt;">Strong track record analyzing social platforms (Meta, TikTok, YouTube, etc.) and translating insights into clear business and creative actions.</span></li> <li style="font-size: 10pt;" data-section-id="o31mrv" data-start="4173" data-end="4286"><span style="font-size: 10pt;">Self-motivated and comfortable managing ambiguity and multiple priorities in a dynamic, fast-paced environment.</span></li> <li style="font-size: 10pt;" data-section-id="eizbwb" data-start="4287" data-end="4332"><span style="font-size: 10pt;">Fluency in Spanish and English is required.</span></li> </ul> <h2 data-section-id="1jrwfht" data-start="4334" data-end="4353"><span style="font-size: 12pt;">Work Environment</span></h2> <p data-start="4355" data-end="4475"><span style="font-size: 10pt;">This is a primarily on-site role based in <strong data-start="4397" data-end="4420">Mexico City, Mexico</strong>, with flexibility to work from home 1–2 days per week.<br><br></span></p> <p><em>"This role blends deep social media fluency with 2026-caliber analytics and a genuine curiosity for AI-powered workflows, pairing solid data fundamentals with a growing use of AI agents to surface what matters faster. You'll manage a stakeholder group spanning regional and global partners, translating fast-moving social signal into action for all of them."</em></p> <p></p><div class="content-conclusion"><div> <p><strong><span data-contrast="auto">Our Culture</span></strong></p> <p><span data-contrast="auto">At SharkNinja, we don’t just raise the bar—we push past it every single day. &nbsp;</span><strong><span data-contrast="auto">Our Outrageously Extraordinary mindset</span></strong><span data-contrast="auto"> drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.</span></p> <p><strong><span data-contrast="auto">What We Offer</span></strong></p> <p><span data-contrast="auto">We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more.&nbsp;</span><strong><span data-contrast="auto">We empower your personal and professional growth </span></strong><span data-contrast="auto">with high impact Learning Programs featuring bold voices redefining what’s possible. </span><strong><span data-contrast="auto">When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. </span></strong><span data-contrast="auto">To</span><span data-contrast="auto">gether, we won’t just launch products—</span><strong><span data-contrast="auto">we’ll disrupt entire markets.</span></strong><span data-contrast="auto">&nbsp;</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:240}">&nbsp;</span></p> <p><span data-contrast="none">At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:240}">&nbsp;</span></p> <p><span data-contrast="none">Learn more about us:</span><span data-contrast="none">&nbsp;</span>&nbsp;<br><a href="https://sharkninja.com/dei"> </a><a href="https://www.instagram.com/sharkninja/"><span data-contrast="none"><span data-ccp-charstyle="Hyperlink">Life At SharkNinja</span></span></a> &nbsp;<br><a href="https://www.youtube.com/playlist?list=PLmRfBxyGu_mKl9SF12lM1NAIx-z07uLNQ"><strong><span data-contrast="none"><span data-ccp-charstyle="Hyperlink">Outrageously Extraordinary</span></span></strong></a><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:120,&quot;335559739&quot;:120,&quot;335559740&quot;:336}">&nbsp;</span></p> </div> <div> <p data-start="88" data-end="129"><strong data-start="88" data-end="127">SharkNinja Candidate Privacy Notice</strong></p> <ul data-start="131" data-end="402"> <li data-start="131" data-end="224"> <p data-start="133" data-end="224">For candidates based in <strong data-start="157" data-end="172">all regions</strong>, please refer to this <a href="https://www.sharkninja.com/candidate-privacy-notice.html">Candidate Privacy Notice</a>.</p> </li> <li data-start="225" data-end="312"> <p data-start="227" data-end="312">For candidates based in <strong data-start="251" data-end="260">China</strong>, please refer to this <a href="https://www.sharkninja.com/legal/candidate-privacy-notice-china.html">Candidate Privacy Notice</a>.</p> </li> <li data-start="313" data-end="402"> <p data-start="315" data-end="402">For candidates based in <strong data-start="339" data-end="350">Vietnam</strong>, please refer to this <a href="https://www.sharkninja.com/legal/candidate-privacy-notice-vietnam.html">Candidate Privacy Notice</a>.</p> </li> </ul> </div> <div> <p>&nbsp;</p> <p><span style="font-size: 8pt;"><em>We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People &amp; Culture at&nbsp;<a href="mailto:[email protected]">[email protected]</a></em></span></p> </div></div>