OKX logo

OKX

Principal Product Manager, Affiliate Program & KOL at OKX

Hong Kong, Hong Kong SARFull-timeProduct ManagementPosted 17 days ago

About the Role

<div data-page-id="KgDDd1AYaowscRxaIZ1unda3sdb" data-lark-html-role="root" data-docx-has-block-data="false"> <div data-page-id="BkiUdblkMoBquYxnc9uutD1Ystc" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-RJ7Td5cQ0oxO8rxtZnuu9zJ6sTc"> <div data-page-id="PNNZdiw4Yo1ZOmx8btbucw8qsLG" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-QOlRdAvHaoJ9oyxSzVJuKviPsic"><em>OKX will be prioritising applicants who have a current right to work in Hong Kong, and do not require OKX's sponsorship of a visa.</em></div> </div> <p>&nbsp;</p> <h2><strong>Who We Are</strong></h2> <div data-page-id="RpoEdRXrWoavx2xJ5CPu6mmysBc" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-RKOAdw3kVoh5EQxcr2juP3i0sTb">At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles:&nbsp;<em>We Before Me</em>,&nbsp;<em>Do the Right Thing</em>, and&nbsp;<em>Get Things Done</em>. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.</div> </div> <p>&nbsp;</p> <div data-page-id="KgDDd1AYaowscRxaIZ1unda3sdb" data-lark-html-role="root" data-docx-has-block-data="false"> <div data-page-id="BkiUdblkMoBquYxnc9uutD1Ystc" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-RJ7Td5cQ0oxO8rxtZnuu9zJ6sTc"> <div data-page-id="P9o8df9IXo4SHcxfhjclyoUqgld" data-lark-html-role="root" data-docx-has-block-data="false"> <div data-lark-html-role="root"> <h2 class="rich-text-paragraph" data-eleid="5"><strong><span class="text-only" data-eleid="6">About The Role</span></strong>&nbsp;</h2> <div class="rich-text-paragraph" data-eleid="7"><span class="text-only" data-eleid="8">We are looking for a hands-on Affiliate/Growth Principal Product Manager to own and scale our Affiliate and KOL marketing channels, with a primary focus on the US and EEA markets. Your mission is to drive measurable user acquisition and transaction volume through your established network and data-driven optimization. If you have a proven track record of delivering GMV growth at a leading crypto exchange, we want you.</span></div> <div class="rich-text-paragraph" data-eleid="7">&nbsp;</div> <div class="rich-text-paragraph" data-eleid="9"> <h2><strong>What You'll Be Doing</strong></h2> </div> <div data-page-id="OJIadwGs3ode11xI38ZlG2Q1gCg" data-lark-html-role="root" data-docx-has-block-data="false"> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-ALwVd2sPXoGVhTxLhLmlykWmgtf" data-list="bullet"> <div>Own the overall affiliate growth strategy for the US, EEA and other regulated markets, aligned with company-level acquisition, activation, and ROI goals.</div> <ul class="list-bullet2"> <li class="ace-line ace-line old-record-id-GytndWbJMoonoex7jthlFG5qgGg" data-list="bullet"> <div>Define affiliate growth as a product capability, including segmentation, commercial models and funnel design</div> </li> <li class="ace-line ace-line old-record-id-WcQ7d7AnToJ9ZYx3YwelKmAEgMf" data-list="bullet"> <div>Translate growth strategy into a clear product roadmap, experimentation plan, and success metrics.</div> </li> </ul> </li> <li class="ace-line ace-line old-record-id-WQI8dis4ko2B0ExiM6Ylf37dgRc" data-list="bullet"> <div>Regulated-Market Execution &amp; Compliance-Aware Scaling</div> </li> <li class="ace-line ace-line old-record-id-CG8rdwq8loekGfxnxhslaxU2gMf" data-list="bullet"> <div>Partner Acquisition &amp; Ecosystem Leadership. Build, scale, and manage a diverse affiliate ecosystem, including major affiliate networks, KOLs, communities and publishers.</div> </li> <li class="ace-line ace-line old-record-id-B3Lgd33ByoFpPcxqMQglMeB6g2u" data-list="bullet"> <div>Data-Driven Performance &amp; Optimization: Own core performance metrics across the funnel: CAC, LTV, ROI, activation rate, trading conversion, and GMV contribution.</div> </li> <li class="ace-line ace-line old-record-id-PYzudvhp9oNqaJxUNCXlrRAQgOe" data-list="bullet"> <div>Partner with Data and Product teams to ensure clean attribution, reliable tracking, and actionable insights.</div> </li> <li class="ace-line ace-line old-record-id-TATVdt9pYoVOTixHB9nlOTrOgve" data-list="bullet"> <div>Cross-Functional Leadership: Work closely with Product, Engineering, Data, Design, Content, and Marketing to ship high-converting results.</div> </li> <li class="ace-line ace-line old-record-id-OCYSdQkRSoy563xdY0KlzxvHgQf" data-list="bullet"> <div>People Management &amp; Team Building</div> </li> </ul> </div> <h2 class="rich-text-paragraph" data-eleid="27">&nbsp;</h2> <h2 class="rich-text-paragraph" data-eleid="27"><strong><span class="text-only" data-eleid="28">What We Look For In You:</span></strong></h2> <div data-page-id="OJIadwGs3ode11xI38ZlG2Q1gCg" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-SjXLdUNE7oolaZxM5oOldZDDgFe"><strong>Core Requirements</strong></div> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-UdMMd6fJ7oxmlLx1MprlZA3lgj6" data-list="bullet"> <div>8+ years of experience in growth, affiliate, partnerships, or product-led growth roles, at a leading crypto exchange.</div> </li> <li class="ace-line ace-line old-record-id-Cfz9dO1fqoddgAxQvQWlVq7IgXb" data-list="bullet"> <div>Proven experience owning affiliate or partnership growth end-to-end, including strategy, execution, and results.</div> </li> <li class="ace-line ace-line old-record-id-TW9PdvsKuo5aOuxwivflxW6jgwb" data-list="bullet"> <div>Strong product mindset — you think in systems, funnels, and scalability, not just campaigns.</div> </li> <li class="ace-line ace-line old-record-id-F5U5dW2Mfo0kjIx6yh1lm52sgJg" data-list="bullet"> <div>Demonstrated success being measured against hard business metrics (GMV, ROI, revenue, CAC).</div> </li> </ul> <div class="ace-line ace-line old-record-id-TcRfd79yBoXqexxl6fZl57yZgp4"><strong>Global/US/EEA Market Expertise</strong></div> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-SzAfdz4EtoCT3axefcLlFou7gzd" data-list="bullet"> <div>Hands-on experience driving growth globally, or specifically in the <strong>US &amp; EEA markets</strong>, ideally in regulated or compliance-heavy environments.</div> </li> <li class="ace-line ace-line old-record-id-P41sdmq98osNCYxKwusltmrFgnd" data-list="bullet"> <div>A strong, real network of affiliates, KOLs, or growth partners, and a track record of converting relationships into results.</div> </li> <li class="ace-line ace-line old-record-id-BmkpdhzuQoeq0exKvUzl4sOXg0b" data-list="bullet"> <div>Deep understanding of performance marketing funnels and attribution challenges.</div> </li> </ul> </div> <div class="rich-text-paragraph" data-eleid="58"><strong><span class="text-only" data-eleid="59">Nice To Have(s):</span></strong></div> <div data-page-id="OJIadwGs3ode11xI38ZlG2Q1gCg" data-lark-html-role="root" data-docx-has-block-data="false"> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-Eat1dgMSxooQX6xQvYklK1x0gRf" data-list="bullet"> <div>Experience operating across both Web2 and Web3 growth mechanics.</div> </li> <li class="ace-line ace-line old-record-id-VqUzdWBRWo62BTxjcrXlFsa7gNc" data-list="bullet"> <div>Strong personal interest and understanding of the crypto ecosystem.</div> </li> <li class="ace-line ace-line old-record-id-VLcgdSULyodyFCx8VBOliSe9g3d" data-list="bullet"> <div>Familiarity with tracking and attribution tools such as AppsFlyer, Adjust, or Impact.</div> </li> <li class="ace-line ace-line old-record-id-UDQldYwl1oXWEoxlzt0lqJYmgyg" data-list="bullet"> <div>Prior experience building or scaling teams from early to growth stage.<br><br></div> </li> </ul> </div> </div> </div> </div> </div> </div> <div data-page-id="Fz4zd4TqfoeCdMx7gJNulajtsHe" data-lark-html-role="root" data-docx-has-block-data="false"> <h2 class="heading-3 ace-line old-record-id-O5nhdZoLlojEbUxImaBu36Jgspb"><strong>Perks &amp; Benefits</strong></h2> <div class="ace-line ace-line old-record-id-P4LHdDNu6oPoHKxtVcuuvBBes2f"> <ul> <li>Competitive total compensation package</li> <li>L&amp;D programs and Education subsidy for employees' growth and development</li> <li>Various team building programs and company events</li> <li>Wellness and meal allowances</li> <li>Comprehensive healthcare schemes for employees and dependants</li> <li>More that we love to tell you along the process!</li> </ul> </div> <div class="ace-line ace-line old-record-id-BjVOdfdPkonmKmxp8zTuwXDrsdh">&nbsp;</div> <div class="ace-line ace-line old-record-id-BjVOdfdPkonmKmxp8zTuwXDrsdh"> <div data-page-id="PNNZdiw4Yo1ZOmx8btbucw8qsLG" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-SeyrdixubojqOkxotwguoGKpsN2"><em>Please note that Hong Kong is a group-level service hub, and </em><em>OKX</em><em> does not carry on a business of operating a virtual asset trading platform in Hong Kong</em><em>.</em></div> </div> </div> <div class="ace-line ace-line old-record-id-BjVOdfdPkonmKmxp8zTuwXDrsdh">&nbsp;</div> </div> <p><span style="color: rgb(255, 255, 255);">#LI-ONSITE</span></p> </div> </div> </div><div class="content-conclusion"><div data-lark-html-role="root"><span class="text-only" data-eleid="18"><span class="text-only"><span class="text-only" data-eleid="6">Notice:<br></span></span></span> <div data-lark-html-role="root"><span class="text-only" data-eleid="26"><span class="text-only">All official </span><span class="text-only text-with-abbreviation text-with-abbreviation-bottomline">OKX</span><span class="text-only"> vacancies are published on this website.</span></span> <span class="text-only" data-eleid="28"><span class="text-only">While roles may appear on selected third-party platforms from time to time, information on other sites may be inaccurate or outdated. </span></span><strong><span class="text-only" data-eleid="29"><span class="text-only">If in doubt, please apply directly through our official careers website.</span></span></strong></div> </div> <div data-lark-html-role="root"><span class="text-only" data-eleid="18"><span class="text-only">Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to&nbsp;</span><span class="text-only text-with-abbreviation text-with-abbreviation-bottomline">OKX</span><span class="text-only">'s </span></span><a class="link rich-text-anchor __anchor-intercept-flag__ text-content-link" href="https://www.okx.com/en-eu/help/okx-candidate-privacy-notice" target="_blank" data-eleid="19" data-lark-is-custom="true" data-lark-link="true">Candidate Privacy Notice</a><span class="text-only" data-eleid="20"><span class="text-only">.</span></span></div></div>