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PLACE

VP of Sales at PLACE

Bellingham, WAFull-timeSales-TechPosted about 1 month ago
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About the Role

<p><strong>About Brivity</strong></p> <p>Brivity is a SaaS platform for real estate professionals and teams, offering an all-in-one CRM, lead generation, and transaction management solution. Brivity's ecosystem includes an integrated suite — PLACE Leads, Brivity VA, Remine, Landvoice, AreaPro, BrandCo, Inked, and Brivity Recruiter. The VP of Sales owns revenue across this entire portfolio.</p> <p><strong>About the Role</strong></p> <p>We're looking for a VP of Sales who is both a strategic leader and an active, in-the-field seller — a true player-coach. This role owns go-to-market strategy and revenue across the full integrated suite, builds a consultative, needs-first selling motion, and develops the sales leadership bench below them.</p> <p><strong>What You'll Do</strong></p> <p><em>Go-to-Market &amp; Customer Ownership</em></p> <ul> <li>Own go-to-market strategy across the full integrated suite — one coherent path to market regardless of which product a customer enters through.</li> <li>Own the customer holistically across the funnel: a single 360-degree relationship, not a series of separate product pitches.</li> <li>Build and drive a consultative selling model that diagnoses customer needs first, then maps the right products and services to fit.</li> </ul> <p><em>Sales &amp; Closing</em></p> <ul> <li>Personally influence the close of all deals, assisting with large opportunities.</li> <li>Lead by example on discovery, demos, negotiation, and close.</li> <li>Jump into team deals as needed on objections, pricing, and complex multi-product cycles.</li> </ul> <p><em>Team &amp; Leadership</em></p> <ul> <li>Recruit, hire, and coach a high-performing sales org; build the leadership bench below this role by developing managers and directors, not just reps.</li> <li>Design cross-sell/upsell motions across the suite; build comp plans, quotas, and territory/segment structures aligned to company goals.</li> <li>Run pipeline reviews, forecasting, and coaching cadences.</li> </ul> <p><em>Revenue &amp; Forecasting</em></p> <ul> <li>Own forecasting, pipeline reporting, and revenue visibility across the whole portfolio — one source of truth for the CRO and executive team.</li> <li>Deliver against ARR/bookings targets across new business, cross-sell, and expansion.</li> </ul> <p><em>Cross-Functional Partnership</em></p> <ul> <li>Partner with Marketing on pipeline generation and conversion; with Customer Success on handoffs, NRR, and churn.</li> <li>Own the sales tech stack to maximize rep productivity.</li> <li>Feed competitive intel and customer feedback to Product and Marketing leadership.</li> </ul> <p><strong>What We're Looking For</strong></p> <ul> <li>8+ years in SaaS sales, including 3–5+ years in senior sales leadership managing managers — while still actively selling and closing.</li> <li>Proven player-coach track record: personal quota/closing alongside team leadership.</li> <li>Experience building and scaling teams in a subscription/recurring-revenue business, ideally with a multi-product ecosystem (bundling, cross-sell, upsell).</li> <li>Deep fluency with SaaS metrics: CAC, LTV, win rates, sales cycle, pipeline coverage, NRR/GRR.</li> <li>Track record developing sales managers/directors, not just individual reps.</li> <li>Real estate, proptech, or vertical SaaS experience a strong plus.</li> <li>CRM fluency (Salesforce, HubSpot, or similar).</li> </ul> <p><strong>Nice to Have</strong></p> <ul> <li>Existing network/credibility in the real estate industry.</li> <li>Background scaling a company through Series B–D or similar growth inflection.</li> </ul> <p><strong>Salary:</strong> $150,000-$200,000/year, depending on experience, plus variable bonus.</p> <p><strong>Why PLACE:</strong></p> <p>We believe people do their best work when they're trusted, supported, and surrounded by others who are equally driven. Our competitive benefits include PTO as needed, comprehensive insurance coverage, a 401(k) match, stock option grants, and a stock purchase plan. Every team member is an owner, building the "PLACE" they are proud to call "my company."</p>