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Senior Product Manager/ Director, Campaign Platforms at OKX

Hong Kong, Hong Kong SARFull-timeProduct ManagementPosted 24 days ago

About the Role

<div class="ace-line ace-line old-record-id-doxus3bYvV5DS6icDHnquWbEcNb"> <div class="ace-line ace-line old-record-id-doxus3bYvV5DS6icDHnquWbEcNb">OKX will be prioritising applicants who have a current right to work in Hong Kong, and do not require OKX's sponsorship of a visa.</div> <div class="ace-line ace-line old-record-id-doxussQumjJyp0pDHcFh7Y3bH0b">&nbsp;</div> <h2 class="heading-2 ace-line old-record-id-doxusl2cgB8vs7Q3ent4HKPgocd"><strong>Who We Are</strong></h2> <div data-page-id="RpoEdRXrWoavx2xJ5CPu6mmysBc" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-RKOAdw3kVoh5EQxcr2juP3i0sTb"> <div class="ace-line ace-line old-record-id-Cfb8dvi9voxFkWxhNcmuJX50sZb">At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.</div> <div class="ace-line ace-line old-record-id-Cfb8dvi9voxFkWxhNcmuJX50sZb">&nbsp;</div> <div class="ace-line ace-line old-record-id-Cfb8dvi9voxFkWxhNcmuJX50sZb">OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.&nbsp;</div> <div class="ace-line ace-line old-record-id-Cfb8dvi9voxFkWxhNcmuJX50sZb">&nbsp;</div> <div class="ace-line ace-line old-record-id-Cfb8dvi9voxFkWxhNcmuJX50sZb">Across our multiple offices globally, we are united by our core principles: <em>We Before Me</em>, <em>Do the Right Thing</em>, and <em>Get Things Done</em>. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.<br><br></div> </div> </div> <div data-page-id="OvVyd3xPZo5hNhxbppju7P8isgg" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-CzjQdI1IWofbWMxmIahu6dAMsjc"> <div data-page-id="Q5McdBHqRos9a1xglGGuWZx7sgc" data-docx-has-block-data="false"> <div data-page-id="HkVtdktaboGMelx9svwuFoNSsof" data-lark-html-role="root" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-KMPBdj88ro9TRIxu8qhuqNcDsjh">&nbsp;</div> </div> </div> </div> </div> <div data-page-id="OvVyd3xPZo5hNhxbppju7P8isgg" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-CzjQdI1IWofbWMxmIahu6dAMsjc"> <div data-page-id="Q5McdBHqRos9a1xglGGuWZx7sgc" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-doxusdoP7NU01oX9Z29HojysCiF"> <div data-zone-id="0" data-line-index="0"> <div data-page-id="MfBld9QvaoWDHPxPRh6uUn9lsje" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-Y0mwdZW4Qoxrc1xRN5puyPCOsFg"> <div data-page-id="Xc6SdjZG4o2xIDxsO1KuRXCisnh" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-I1Q2dF0tFoR2znx5Cjhul8CCsZe"> <div data-page-id="KDMJdHtbNo8cRRxylK6utPO5stg" data-docx-has-block-data="false"> <div class="ace-line ace-line old-record-id-FWCRdVwTVo7Mf5x9zCAufCVKsve"> <div> <h2 class="heading-2 ace-line old-record-id-doxusC0ScijlHsAbE8dYk7NUSrd"><strong>What You’ll Be Doing</strong></h2> <div data-lark-html-role="root"> <ul class="richTextDocs-unOrderList richTextDocs-unOrderList-disc" data-eleid="4"> <li class="richTextDocs-listItem" data-eleid="5"> <div class="richTextDocs-listItem__text">Define Growth Activity &amp; Task Product Team's Vision and Goals</div> </li> <li class="richTextDocs-listItem" data-eleid="5"> <div class="richTextDocs-listItem__text">Build the product roadmap, set clear product positioning, and steer the team's direction to achieve strategic growth objectives</div> </li> <li class="richTextDocs-listItem" data-eleid="5"> <div class="richTextDocs-listItem__text">Drive innovation by leveraging a deep understanding of campaign and task operations and strategies</div> </li> <li class="richTextDocs-listItem" data-eleid="5"> <div class="richTextDocs-listItem__text">Strengthen and improve the foundational product infrastructure of the campaign lifecycle.</div> </li> <li class="richTextDocs-listItem" data-eleid="5"> <div class="richTextDocs-listItem__text">Proactively Drive Growth:• Plan and coordinate campaign-related marketing campaigns; collaborate with BDs, local market managers, and other teams to ensure effective execution.</div> </li> <li class="richTextDocs-listItem" data-eleid="5"> <div class="richTextDocs-listItem__text">Monitor and evaluate campaign performance, optimizing settings to improve conversion rates with a data-driven approach.</div> </li> <li class="richTextDocs-listItem" data-eleid="5"> <div class="richTextDocs-listItem__text">Develop Go-To-Market and product operation plans that maximize product value.</div> </li> <li class="richTextDocs-listItem" data-eleid="5"> <div class="richTextDocs-listItem__text">Manage Campaign Operations &amp; Product Processes</div> </li> <li class="richTextDocs-listItem" data-eleid="5"> <div class="richTextDocs-listItem__text">Responsible for the daily execution of campaigns, working closely with technical and business teams to ensure operational excellence</div> </li> <li class="richTextDocs-listItem" data-eleid="5"> <div class="richTextDocs-listItem__text">Improve user experience and backend systems to attract inbound traffic.</div> </li> <li class="richTextDocs-listItem" data-eleid="5"> <div class="richTextDocs-listItem__text">Build strong relationships and influence multiple teams, including Business, Trading, SEO/ASO, Affiliate, and Compliance to orchestrate complex cross-functional and cross-market initiatives.</div> </li> <li class="richTextDocs-listItem" data-eleid="5"> <div class="richTextDocs-listItem__text">Drive growth metrics alignment with business and product leadership.</div> </li> </ul> <p><span class="text-only" data-eleid="16"><br><br></span></p> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <h2 class="heading-2 ace-line old-record-id-doxusJHbXag5ngXLLiXggj1zhBg"><strong>What We Look For In You</strong></h2> <div data-lark-html-role="root"> <ul class="richTextDocs-unOrderList richTextDocs-unOrderList-disc" data-eleid="21"> <li class="richTextDocs-listItem" data-eleid="22"> <div class="richTextDocs-listItem__text">5+ years of product management experience, with at least 2 years in a leadership role, in hyper-growth global tech companies.</div> </li> <li class="richTextDocs-listItem" data-eleid="22"> <div class="richTextDocs-listItem__text">3+ years of expertise in growth activity, mega sale, personal task, loyalty systems, and platform products, with proven success driving growth through innovative product solutions.</div> </li> <li class="richTextDocs-listItem" data-eleid="26"> <div class="richTextDocs-listItem__text"><span class="text-only" data-eleid="27">You have a good track record of collaborating across teams such as sales, operations, design, marketing, product and data analytics.</span></div> </li> <li class="richTextDocs-listItem" data-eleid="28"> <div class="richTextDocs-listItem__text"><span class="text-only" data-eleid="29">Possess a strong interest in the Web3/Crypto/Blockchain industry.</span></div> </li> <li class="richTextDocs-listItem" data-eleid="30"> <div class="richTextDocs-listItem__text"><span class="text-only" data-eleid="31">Good logical thinking, communication, and learning abilities.</span></div> </li> <li class="richTextDocs-listItem" data-eleid="32"> <div class="richTextDocs-listItem__text"><span class="text-only" data-eleid="33">Self-motivated with a strong sense of product ownership.</span></div> </li> </ul> <p><span class="text-only" data-eleid="40"><br><br></span></p> </div> </div> </div> <div class="ace-line ace-line old-record-id-Avh0dL0UvoHyoFxymwmuPqtAsWe"> <h2 class="heading-2 ace-line old-record-id-doxusJHbXag5ngXLLiXggj1zhBg"><strong>Nice-To-Haves</strong></h2> <div data-lark-html-role="root"> <ul class="richTextDocs-unOrderList richTextDocs-unOrderList-disc" data-eleid="38"> <li class="richTextDocs-listItem" data-eleid="39"> <div class="richTextDocs-listItem__text"><span class="text-only" data-eleid="40">Familiar with crypto trading / Web3 industry.</span></div> </li> <li class="richTextDocs-listItem" data-eleid="41"> <div class="richTextDocs-listItem__text"><span class="text-only" data-eleid="42">Experience in leading a project team independently.<br><br></span></div> </li> </ul> </div> <h2 class="heading-2 ace-line old-record-id-doxusxvzyTH4iZpRPTygm6sKzcf"><strong>Perks &amp; Benefits&nbsp;</strong></h2> <ul class="list-bullet1"> <li class="ace-line ace-line old-record-id-doxus9Bu8Z2VOqDK5F51723OA8g" data-list="bullet"> <div>Competitive total compensation package</div> </li> <li class="ace-line ace-line old-record-id-doxusB7tdGuv2SmCPjgmCN3Jb1c" data-list="bullet"> <div>L&amp;D programs and Education subsidy for employees' growth and development</div> </li> <li class="ace-line ace-line old-record-id-doxusZTvzFyB7VKd89mBtiKL9ob" data-list="bullet"> <div>Various team building programs and company events</div> </li> <li class="ace-line ace-line old-record-id-doxus4VLa66AV1kBqr1XQp7CFec" data-list="bullet"> <div>Wellness and meal allowances</div> </li> <li class="ace-line ace-line old-record-id-doxusktLuOm7fBzEDlSg6b719qf" data-list="bullet"> <div>Comprehensive healthcare schemes for employees and dependants</div> </li> <li class="ace-line ace-line old-record-id-doxusXaQ6LYBcrJKsuq40ykOyNr" data-list="bullet"> <div>More that we love to tell you along the process!</div> </li> </ul> <div data-zone-id="0" data-line-index="0" data-line="true"><em><br>Please note that Hong Kong is a group-level service hub, and OKX does not carry on a business of operating a virtual asset trading platform in Hong Kong.</em></div> </div> </div> </div><div class="content-conclusion"><div data-lark-html-role="root"><span class="text-only" data-eleid="18"><span class="text-only"><span class="text-only" data-eleid="6">Notice:<br></span></span></span> <div data-lark-html-role="root"><span class="text-only" data-eleid="26"><span class="text-only">All official </span><span class="text-only text-with-abbreviation text-with-abbreviation-bottomline">OKX</span><span class="text-only"> vacancies are published on this website.</span></span> <span class="text-only" data-eleid="28"><span class="text-only">While roles may appear on selected third-party platforms from time to time, information on other sites may be inaccurate or outdated. </span></span><strong><span class="text-only" data-eleid="29"><span class="text-only">If in doubt, please apply directly through our official careers website.</span></span></strong></div> </div> <div data-lark-html-role="root"><span class="text-only" data-eleid="18"><span class="text-only">Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to&nbsp;</span><span class="text-only text-with-abbreviation text-with-abbreviation-bottomline">OKX</span><span class="text-only">'s </span></span><a class="link rich-text-anchor __anchor-intercept-flag__ text-content-link" href="https://www.okx.com/en-eu/help/okx-candidate-privacy-notice" target="_blank" data-eleid="19" data-lark-is-custom="true" data-lark-link="true">Candidate Privacy Notice</a><span class="text-only" data-eleid="20"><span class="text-only">.</span></span></div></div>