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Visual Presentation Lead at La Senza
Toronto, ONFull-timeMarketing & AdvertisingPosted 5 months ago
Apply with PipelineAbout the Role
<p><strong><em>Position Overview</em></strong></p>
<p>La Senza is seeking a Visual Merchandising Lead. This role will create and execute the Visual Merchandising Strategy and provide thought-partnership to ensure that we meet our sales expectations and bring growth opportunities in Canada. The Visual Merchandising lead has significant cross-functional collaboration with Merchandising, Creative, and Store Operations.</p>
<p><strong><em>Responsibilities </em></strong></p>
<ul>
<li>Lead product presentation planning for all seasonal floor sets and account for variances across store prototypes.</li>
<li>Collaborate on new stores & renovations to ensure departments expand/contract in a consistent manner which minimizes variances across the fleet.</li>
<li>Determine signage needs and integrate into presentations, brief Signage and Brand Creative teams on requests.</li>
<li>Oversee the creation of floorset documents for in-store execution in collaboration with Visual Coordinator.</li>
<li>Create a visual floorset strategy and collaborate with cross-functional partners on execution details ie: hours, assets, delivery timelines</li>
<li>Bring new ideas to keep evolving our visual merchandising strategies to reflect trends in the marketplace and the evolving needs of our customer.</li>
<li>Identify fixtures, accessories, props, and creative materials for displays for floorsets or seasonal presentations</li>
<li>Understand the upcoming product & promotional plans to ensure these activities are reflected into the visual plans.</li>
<li>Update visual standards and create training tools for stores to operationalize presentations across store prototypes. Provide ongoing training across field leadership & stores.</li>
<li>Keep abreast of industry and market trends that will inform presentations and keep La Senza competitive and relevant in the ever-evolving retail landscape.</li>
<li>Lead the seasonal mapping strategy, assessing store navigation, key investments in collaboration with DMs, signing off on all maps.</li>
<li>Support stores with floorset execution, leverage time to train and coach store teams in collaboration with DMs.<strong><em> </em></strong></li>
</ul>
<p><strong><em>Skills</em></strong></p>
<ul>
<li>A portfolio of work showcasing experience in concepting window concepts, and building visual presentations for fashion retailers.</li>
<li>5+ years of Visual Merchandising management experience with proven ability to train and develop others</li>
<li>Ability to travel across Canada for training and store execution, as well as travel to Columbus, Ohio to collaborate with home office teams.</li>
<li>Strong business management skills; demonstrated ability to lead important strategic initiatives and multi-task.</li>
<li>Proven team management and leadership skills; can inspire and motivate teams to bring future state vision to life.</li>
<li>Ability to source and execute store concepts include props and other elements to bring storytelling to life.</li>
<li>Strong presentation skills required, with ablility to collaborate across all levels of the organization to achieve objectives.</li>
<li>Adaptability to affect change in a rapid, read-and-react environment.</li>
<li>High degree of integrity and confidence in one’s abilities as a business and visual leader.</li>
<li>Thrives in a high growth, ambiguous environment with an entrepreneurial, can-do attitude.</li>
<li>Excellent interpersonal skills supporting a team environment</li>
<li>Bilingual English & French verbal communication; bilingual written communication an asset</li>
<li>Proven track record for building brands and achieving outstanding results</li>
<li>Open ability to work a flexible schedule that meets the business needs, including evenings and weekends</li>
<li>Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator) and MS Office (Outlook, Excel, Word, Powerpoint)</li>
<li>Some travel required for store visits & training and to home office – 10-20%.</li>
</ul>
<p>This role reports to the VP Marketing and will manage one direct report.</p>
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