Manager, Outbound Marketing at Sony Music Entertainment
Asia, Korea, SeoulFull-timeSME KoreaPosted 28 days ago
Apply with PipelineAbout the Role
<p><span class="TextRun SCXW54099863 BCX8" lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW54099863 BCX8" data-ccp-parastyle="Label" data-ccp-parastyle-defn="{"ObjectId":"7ce97161-060a-55a5-ac41-385351064781|1","ClassId":1073872969,"Properties":[469777841,"Calibri",469777842,"Times New Roman",469777843,"Calibri",469777844,"Calibri",469769226,"Calibri",201342446,"1",201342447,"5",201342449,"1",201341986,"1",268442635,"20",469775450,"Label",201340122,"2",134234082,"true",134233614,"true",469778129,"Label",335572020,"1",134224900,"true",335551500,"2500134",335559739,"20",335559738,"40",469778324,"Normal"]}">As the Outbound Marketing Manager, you will develop and execute end-to-end outbound marketing campaigns for SMEK’s growing roster of domestic and owned artists. </span></span></p>
<p><span class="TextRun SCXW54099863 BCX8" lang="EN-GB" data-contrast="auto"><span class="NormalTextRun SCXW54099863 BCX8" data-ccp-parastyle="Label" data-ccp-parastyle-defn="{"ObjectId":"7ce97161-060a-55a5-ac41-385351064781|1","ClassId":1073872969,"Properties":[469777841,"Calibri",469777842,"Times New Roman",469777843,"Calibri",469777844,"Calibri",469769226,"Calibri",201342446,"1",201342447,"5",201342449,"1",201341986,"1",268442635,"20",469775450,"Label",201340122,"2",134234082,"true",134233614,"true",469778129,"Label",335572020,"1",134224900,"true",335551500,"2500134",335559739,"20",335559738,"40",469778324,"Normal"]}">Artists choose Sony Music to leverage the extensive network and build opportunities for growth and recognition outside of Korea. At a time when the eyes of the world are on Korea, it is essential to show our strength in promoting our artists while preserving their core identity.</span></span></p>
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<h2><strong>What you will do:</strong></h2>
<ul>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph" data-ccp-parastyle-defn="{"ObjectId":"aaed607e-c2a3-5841-9fb4-41037bfa0faf|1","ClassId":1073872969,"Properties":[469777841,"Times New Roman",469777842,"Times New Roman",469777843,"Times New Roman",469777844,"Times New Roman",469769226,"Times New Roman",201342446,"1",201342447,"5",201342449,"1",201341986,"1",268442635,"24",469775450,"paragraph",201340122,"2",134233614,"true",469778129,"paragraph",335572020,"1",335559705,"1028",134233118,"true",134233117,"true",469778324,"Normal"]}">Develop and execute end-to-end outbound marketing campaigns for artists, collaborating closely with label partners and cross-functional teams including commercial, digital, DSP, press, radio, and commerce in alignment with management’s creative direction and release priorities.</span></span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph" data-ccp-parastyle-defn="{"ObjectId":"aaed607e-c2a3-5841-9fb4-41037bfa0faf|1","ClassId":1073872969,"Properties":[469777841,"Times New Roman",469777842,"Times New Roman",469777843,"Times New Roman",469777844,"Times New Roman",469769226,"Times New Roman",201342446,"1",201342447,"5",201342449,"1",201341986,"1",268442635,"24",469775450,"paragraph",201340122,"2",134233614,"true",469778129,"paragraph",335572020,"1",335559705,"1028",134233118,"true",134233117,"true",469778324,"Normal"]}">Collaborate with global partners and regional teams to deliver integrated, high-impact campaigns, ensuring clear and timely communication across time zones and cultural contexts to drive seamless execution.</span></span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph" data-ccp-parastyle-defn="{"ObjectId":"aaed607e-c2a3-5841-9fb4-41037bfa0faf|1","ClassId":1073872969,"Properties":[469777841,"Times New Roman",469777842,"Times New Roman",469777843,"Times New Roman",469777844,"Times New Roman",469769226,"Times New Roman",201342446,"1",201342447,"5",201342449,"1",201341986,"1",268442635,"24",469775450,"paragraph",201340122,"2",134233614,"true",469778129,"paragraph",335572020,"1",335559705,"1028",134233118,"true",134233117,"true",469778324,"Normal"]}">Serve as the primary liaison between management, labels, internal & regional teams, ensuring seamless communication, alignment on global timelines, and culturally relevant execution across all initiatives.<br></span></span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph" data-ccp-parastyle-defn="{"ObjectId":"aaed607e-c2a3-5841-9fb4-41037bfa0faf|1","ClassId":1073872969,"Properties":[469777841,"Times New Roman",469777842,"Times New Roman",469777843,"Times New Roman",469777844,"Times New Roman",469769226,"Times New Roman",201342446,"1",201342447,"5",201342449,"1",201341986,"1",268442635,"24",469775450,"paragraph",201340122,"2",134233614,"true",469778129,"paragraph",335572020,"1",335559705,"1028",134233118,"true",134233117,"true",469778324,"Normal"]}">Provide strategic input on adapting global creative and content initiatives for international audiences, while preserving each artist’s core identity.</span></span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph" data-ccp-parastyle-defn="{"ObjectId":"aaed607e-c2a3-5841-9fb4-41037bfa0faf|1","ClassId":1073872969,"Properties":[469777841,"Times New Roman",469777842,"Times New Roman",469777843,"Times New Roman",469777844,"Times New Roman",469769226,"Times New Roman",201342446,"1",201342447,"5",201342449,"1",201341986,"1",268442635,"24",469775450,"paragraph",201340122,"2",134233614,"true",469778129,"paragraph",335572020,"1",335559705,"1028",134233118,"true",134233117,"true",469778324,"Normal"]}">Serve as the primary liaison between management, labels, internal & regional teams, ensuring seamless communication, alignment on global timelines, and culturally relevant execution across all initiatives.</span></span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph" data-ccp-parastyle-defn="{"ObjectId":"aaed607e-c2a3-5841-9fb4-41037bfa0faf|1","ClassId":1073872969,"Properties":[469777841,"Times New Roman",469777842,"Times New Roman",469777843,"Times New Roman",469777844,"Times New Roman",469769226,"Times New Roman",201342446,"1",201342447,"5",201342449,"1",201341986,"1",268442635,"24",469775450,"paragraph",201340122,"2",134233614,"true",469778129,"paragraph",335572020,"1",335559705,"1028",134233118,"true",134233117,"true",469778324,"Normal"]}">Monitor digital trends and analyze global fan behavior to inform content strategy and drive community growth.</span></span></li>
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<h2><strong>Who you are:</strong></h2>
<p><strong><span data-contrast="auto"><span data-ccp-parastyle="paragraph" data-ccp-parastyle-defn="{"ObjectId":"aaed607e-c2a3-5841-9fb4-41037bfa0faf|1","ClassId":1073872969,"Properties":[469777841,"Times New Roman",469777842,"Times New Roman",469777843,"Times New Roman",469777844,"Times New Roman",469769226,"Times New Roman",201342446,"1",201342447,"5",201342449,"1",201341986,"1",268442635,"24",469775450,"paragraph",201340122,"2",134233614,"true",469778129,"paragraph",335572020,"1",335559705,"1028",134233118,"true",134233117,"true",469778324,"Normal"]}">Technical </span><span data-ccp-parastyle="paragraph">C</span><span data-ccp-parastyle="paragraph">apabilities: </span></span></strong><span data-ccp-props="{"134233117":false,"134233118":false,"335559738":0,"335559739":0}"> </span></p>
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<li>Fluent in Korean and English.</li>
<li>7+ years of experience in music marketing ideally within a major label, talent management firm, or agency, with a proven track record of leading global artist campaigns, including cross-border releases.</li>
<li>Data analysis skills.</li>
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<p><strong><span data-contrast="auto"><span data-ccp-parastyle="paragraph" data-ccp-parastyle-defn="{"ObjectId":"aaed607e-c2a3-5841-9fb4-41037bfa0faf|1","ClassId":1073872969,"Properties":[469777841,"Times New Roman",469777842,"Times New Roman",469777843,"Times New Roman",469777844,"Times New Roman",469769226,"Times New Roman",201342446,"1",201342447,"5",201342449,"1",201341986,"1",268442635,"24",469775450,"paragraph",201340122,"2",134233614,"true",469778129,"paragraph",335572020,"1",335559705,"1028",134233118,"true",134233117,"true",469778324,"Normal"]}">Behavioral </span><span data-ccp-parastyle="paragraph">C</span><span data-ccp-parastyle="paragraph">apabilities</span></span></strong><span data-contrast="auto"><span data-ccp-parastyle="paragraph">: </span></span><span data-ccp-props="{"134233117":false,"134233118":false,"335559738":0,"335559739":0}"> </span></p>
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<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph">Communication: Able to articulate an idea or point of view verbally or in writing succinctly, with clarity and confidence, adapting the message to different audiences.</span></span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph">Collaboration: Able to empower each other to make the right decision. Be honest and open with the necessary information that benefits individuals or the team. Open to learn and grow together and take feedback when there is an opportunity to improve. </span></span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph">Agility: Able to respond and adapt quickly to changes, maintain a flexible attitude and use the new conditions to evolve their thinking. Not afraid to move quickly and make bold decisions.</span></span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph">Creativity: Able to generate new and useful ideas and to execute marketing plan through a variety of media and digital and non-digital platforms. Able to celebrate our wins and learn from our loses.</span></span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph">Problem Solving: Has a "can-do" attitude and sees obstacles as opportunities to find alternative ways to do things and grow, demonstrating resourcefulness and flexibility. Able to think of new ways to tackle challenges. Go above and beyond to move forward and address any obstacles to organization’s collective progress. </span></span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph">Cultural awareness: Understand popular culture and the underlying cultural patterns and factors that influence behaviours in different teams and countries.</span></span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph">Compliance: Able to make equitable and ethical decisions that have a positive impact on the teams, business, partners, industry communities and planet.<br></span></span></li>
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<h2 class="iCIMS_Expandable_Text"><strong>What we give you:<br></strong></h2>
<ul>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph" data-ccp-parastyle-defn="{"ObjectId":"aaed607e-c2a3-5841-9fb4-41037bfa0faf|1","ClassId":1073872969,"Properties":[469777841,"Times New Roman",469777842,"Times New Roman",469777843,"Times New Roman",469777844,"Times New Roman",469769226,"Times New Roman",201342446,"1",201342447,"5",201342449,"1",201341986,"1",268442635,"24",469775450,"paragraph",201340122,"2",134233614,"true",469778129,"paragraph",335572020,"1",335559705,"1028",134233118,"true",134233117,"true",469778324,"Normal"]}">You join an inclusive, </span><span data-ccp-parastyle="paragraph">collaborative</span><span data-ccp-parastyle="paragraph"> and global community where you </span><span data-ccp-parastyle="paragraph">have the opportunity to</span><span data-ccp-parastyle="paragraph"> fuel the creative journey</span></span><span data-ccp-props="{"134233117":false,"134233118":false,"335559738":0,"335559739":0}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph">A modern office environment designed to foster productivity, creativity, and teamwork</span></span><span data-ccp-props="{"134233117":false,"134233118":false,"335559738":0,"335559739":0}"> </span></li>
<li><span data-contrast="auto"><span data-ccp-parastyle="paragraph">We invest in your professional growth & development</span></span><span data-ccp-props="{"134233117":false,"134233118":false,"335559738":0,"335559739":0}"> </span></li>
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<p><strong>Equal Opportunities</strong><br><br>As an active part of a culturally and socially diverse society, Sony Music’s aim is that our workforce is diverse and inclusive. Sony Music is an equal opportunity employer and supports workforce diversity.<br><br>We employ, retain, promote and otherwise treat all employees and job applicants according to their merit, qualifications, competence and talent. We apply this policy without regard to any individual’s sex, race, religion, origin, age, sexual orientation, marital status, medical condition or disability.</p>
<p><br><br><strong>Privacy Policy</strong><br><br>Please click <a href="https://www.sonymusicapac.com/privpolicy/PCP_KR.pdf">here </a>to read our privacy policy before beginning the application process as you will need to agree to the terms of the policy before submitting your information.</p>
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