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Salesforce Account Executive - Horizontal at FormativGroup
Remote/Travel - US - Full-TimeFull-timeRemoteApplication Solns 5100Posted 16 days ago
Apply with PipelineAbout the Role
<h1><span style="font-size: 10pt;">Are you a proven Salesforce sales professional who knows how to turn trusted relationships into transformational consulting engagements? FormativGroup is adding a Salesforce Sales Director to the team to lead complex pursuits, win new clients, and grow strategic accounts across the Salesforce ecosystem. We're anticipating future openings and are connecting now with great talent who'd like to be considered when the time comes.<br></span></h1>
<h1><span style="font-size: 10pt;">Role Summary</span></h1>
<p><span style="font-size: 10pt;">The Salesforce Account Executive is an accomplished individual contributor responsible for accelerating bookings, acquiring new clients, and expanding strategic accounts within targeted markets, primarily through the Salesforce ecosystem. The Senior Account Executive owns the full sales lifecycle, develops trusted executive relationships, and orchestrates internal and partner teams to shape and close complex consulting engagements.</span></p>
<p><span style="font-size: 10pt;">This individual will combine consultative selling, strong Salesforce ecosystem relationships, and a practical understanding of platform-enabled business transformation. The role is accountable for bookings performance, profitable revenue growth, account strategy, forecast accuracy, and a high-quality client experience throughout the sales process.</span></p>
<p><span style="font-size: 10pt;"><strong>We're anticipating future openings and are connecting now with great talent who'd like to be considered when the time comes.</strong></span></p>
<h1><span style="font-size: 10pt;">Company Overview</span></h1>
<p><span style="font-size: 10pt;">FormativGroup is a technology consulting and engineering firm that helps organizations modernize how they operate through enterprise platforms, data, integration, automation, and AI. We combine industry expertise, business-process understanding, and deep platform capabilities to design and deliver solutions that improve growth, efficiency, customer experience, and operational performance.</span></p>
<p><span style="font-size: 10pt;">Our Application Services business helps clients maximize value from strategic platforms including Salesforce, connecting applications and data while enabling AI-driven workflows and experiences. FormativGroup serves clients across regulated and complex industries and is backed by Rockbridge Growth Equity.</span></p>
<h1><span style="font-size: 10pt;">Responsibilities</span></h1>
<ul>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Develop and execute targeted account and territory strategies spanning the full sales lifecycle, from opportunity creation through contract signature and account expansion.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Drive new-logo acquisition and expand existing accounts within mid-sized enterprises, including Salesforce Mid-Market and General Business segments.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Build trusted relationships with Salesforce Account Executives, Regional Vice Presidents, Partner Sales Managers, and other ecosystem stakeholders within assigned coverage.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Lead pursuit strategy and orchestrate the appropriate Account Executive, Industry SME, Solution Engineering, Alliance, Delivery, and executive resources across active opportunities.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Secure large, multi-year consulting engagements with a target of $4-6 million in annual bookings while maintaining required profitability and commercial discipline.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Build and maintain a strong, qualified sales pipeline, typically sustaining 3–4x coverage against the annual bookings target.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Establish account strategies that align FormativGroup capabilities with funded client initiatives, business priorities, and measurable outcomes.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Cultivate and deepen relationships with C-suite and senior business and technology executives, positioning FormativGroup as a trusted advisor and strategic partner.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Lead client engagement planning, including stakeholder mapping, meeting strategy, pre-call preparation, follow-up actions, and advancement plans.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Maintain a strong understanding of FormativGroup’s services, industry solutions, and differentiators, and communicate the company’s value proposition clearly to clients and partners.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Partner with Solution Engineering and Delivery leaders to shape compelling, practical proposals while maintaining clear ownership boundaries for solution design and delivery commitments.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Lead commercial strategy for major opportunities, including qualification, competitive positioning, pricing coordination, negotiation, and contract closure.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Deliver accurate and timely forecasts, including pipeline progression, close plans, risks, resource requirements, and anticipated client developments.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Maintain disciplined opportunity and account management practices within Salesforce, including current next steps, close dates, stages, contacts, and forecast categories.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Collaborate with senior leadership to ensure consistent execution, strong client outcomes, and achievement of bookings and revenue targets.</span></li>
</ul>
<h1><span style="font-size: 10pt;">Requirements</span></h1>
<ul>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">8–10+ years of success selling complex technology consulting, platform implementation, or digital transformation services to mid-sized and enterprise clients.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Demonstrated success acquiring new clients and expanding strategic accounts through both direct and partner-led sales motions; Salesforce ecosystem experience is strongly preferred.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">A proven record of meeting or exceeding annual sales quotas in the $4-6 million range.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Experience leading complex, multi-stakeholder pursuits and coordinating presales, industry, delivery, alliance, legal, and executive resources.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Strong understanding of Salesforce solutions, implementation services, and the business value enabled by enterprise platforms, without requiring hands-on ownership of technical solution design.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Ability to build executive-level relationships and lead structured discovery conversations that uncover funded priorities, decision criteria, value drivers, and buying processes.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Experience developing and executing targeted account campaigns with measurable pipeline and conversion results.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">A track record of success in entrepreneurial, high-growth, and rapidly evolving organizations.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Experience working within global or matrixed delivery environments, including effective collaboration with offshore delivery teams.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Demonstrated ability to position large, multi-offering consulting engagements and grow accounts strategically and profitably.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Strong commercial judgment, including opportunity qualification, pricing coordination, negotiation, risk management, and bid review.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Excellent executive communication, consultative selling, stakeholder management, and business development capabilities.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">A verifiable history of building long-term client and partner relationships that produce measurable business and revenue outcomes.</span></li>
</ul>
<h1><span style="font-size: 10pt;">Personal Attributes</span></h1>
<ul>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Highly accountable, self-directed, and motivated by measurable results.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Credible and confident with senior executives, partners, and internal leaders.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Consultative and commercially minded, with the judgment to focus resources on the opportunities that matter most.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Collaborative and effective at mobilizing cross-functional teams without formal authority.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Disciplined in pipeline management, forecasting, and follow-through.</span></li>
<li style="font-size: 10pt;"><span style="font-size: 10pt;">Comfortable operating in a fast-paced, entrepreneurial consulting environment.</span></li>
</ul>
<h1><span style="font-size: 10pt;">Education</span></h1>
<p><span style="font-size: 10pt;">Bachelor’s degree in Business, Information Technology, or a related field preferred. Equivalent relevant experience will be considered. MBA or other advanced degree is a plus.</span></p>
<h1><span style="font-size: 10pt;">Compensation</span></h1>
<p><span style="font-size: 10pt;">The Salesforce Account Executive will receive a competitive compensation package commensurate with experience, including base salary, variable incentive compensation, and benefits.</span></p>
<h1><span style="font-size: 10pt;">Location and Work Authorization</span></h1>
<p><span style="font-size: 10pt;">This is a remote role with up to 50% travel. Candidates located in the Northeast United States are preferred.</span></p>
<p><span style="font-size: 10pt;">Applicants must be authorized to work for any employer in the United States. FormativGroup is unable to sponsor or assume sponsorship of an employment visa for this position.</span></p>
<p><span style="font-size: 10pt;">Candidates must reside in one of the following locations: AL, AR, AZ, CA, CO, CT, DE, FL, GA, IA, ID, IL, IN, KS, KY, MA, MD, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OK, OR, PA, TN, TX, VA, WI, or Washington, DC.</span></p><div class="content-pay-transparency"><div class="pay-input"><div class="description"><p><span data-contrast="auto">We are committed to pay equity and transparency. The compensation range for this position represents our good faith estimate of the range we reasonably expect to pay for this role at the time of posting. The actual compensation offered will be determined based on factors such as the candidate’s experience, skills, education, work location, and internal equity.</span><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":200,"335559740":276}"> </span></p>
<p><span data-contrast="auto">In addition to base pay, employees may be eligible for discretionary bonuses, commissions, or other incentive programs, as well as a comprehensive benefits package that includes medical, dental, vision, 401(k), paid time off, etc.</span><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":200,"335559740":276}"> </span></p></div><div class="title">Estimated Compensation Range:</div><div class="pay-range"><span>$155,000</span><span class="divider">—</span><span>$175,000 USD</span></div></div></div><div class="content-conclusion"><p><span data-contrast="none">FormativGroup operates within the critical middle layer of business technology, where applications and systems connect infrastructure to business processes. We are specialists who help the middle market take full advantage of their technology investments with deep, industry-centric expertise, all in one place, to unify fragmented systems. </span><em><span data-contrast="none">With deep technical expertise across cloud architecture, system integration, AI, and data strategy, we bridge the gap between business goals and modern platforms.</span></em><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":200,"335559740":276}"> </span></p>
<p><span data-contrast="auto">FormativGroup is an equal opportunity employer providing opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.</span></p>
<p><span data-contrast="auto">ADA Specifications: Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.</span><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":200,"335559740":276}"> </span></p>
<p><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":200,"335559740":276}"><span class="TextRun SCXW90414986 BCX0" lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW90414986 BCX0">#formativgroupcareers #WorkWithUs</span></span></span></p>
<p> </p>
<p><span data-ccp-props="{"201341983":0,"335559685":720,"335559739":200,"335559740":276}"><span class="TextRun SCXW90414986 BCX0" lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW90414986 BCX0">Click here to view our <a href="https://formativgroup.io/2025/11/19/privacy-policy/" target="_blank">Privacy Policy</a></span></span></span></p></div>
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