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Public Relations Executive - Healthcare at GCI Health
Pune, Maharashtra, IndiaFull-timeHealth & Wellness - BursonPosted 3 days ago
Apply with PipelineAbout the Role
<div class="content-intro"><h3><strong>Who we are:</strong></h3>
<p>GCI Health, part of WPP, is the leading global health impact agency built to realize the future of health. We turn client innovation into health impact through engagements that transcend traditional communications. From molecules to the masses, we embrace the entire healthcare spectrum in every corner of the world, spanning North America, Europe, Asia-Pacific and the Middle East. Our services include pipeline and product communications, brand marketing, corporate and enterprise communications, medical affairs and clinical trial marketing.</p>
<p>GCI Health is a celebrated, highly respected healthcare agency with industry honors that include PRWeek Best Place to Work, PRWeek Global International Agency of the Year, MM+M PR Agency of the Year, PRovoke Media Global Healthcare PR Agency of the Year and PRovoke Media Agency of the Decade. </p>
<p><span class="TrackChangeTextInsertion TrackedChange SCXW18570674 BCX0"><span class="TextRun SCXW18570674 BCX0" lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW18570674 BCX0">WPP (LSE/NYSE: WPP) is </span><span class="NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW18570674 BCX0">the</span><span class="NormalTextRun SCXW18570674 BCX0"> trusted growth partner for the world’s leading brands. We unite </span><span class="NormalTextRun SCXW18570674 BCX0">cutting-edge</span><span class="NormalTextRun SCXW18570674 BCX0"> media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise </span><span class="NormalTextRun SCXW18570674 BCX0">solutions</span><span class="NormalTextRun SCXW18570674 BCX0"> and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture </span><span class="NormalTextRun SCXW18570674 BCX0">opportunity</span><span class="NormalTextRun SCXW18570674 BCX0"> and deliver transformational growth. For more information, visit </span></span></span><a class="Hyperlink SCXW18570674 BCX0" href="http://wpp.com/" target="_blank"><span class="TrackChangeTextInsertion TrackedChange SCXW18570674 BCX0"><span class="TextRun Underlined SCXW18570674 BCX0" lang="EN-US" data-contrast="none"><span class="NormalTextRun SCXW18570674 BCX0" data-ccp-charstyle="Hyperlink">WPP.com</span></span></span></a><span class="TrackChangeTextInsertion TrackedChange SCXW18570674 BCX0"><span class="TextRun SCXW18570674 BCX0" lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW18570674 BCX0">.</span></span></span><span class="EOP TrackedChange SCXW18570674 BCX0" data-ccp-props="{}"> </span></p></div><p></p>
<p><strong>Burson</strong> India is looking for a<strong> Public Relations Executive</strong> to join our <strong>Healthcare</strong> team for Pune<strong> </strong>location. As a Public Relations Executive you are expected to actively be involved in the day-to-day execution of client activities under the supervision and guidance of senior team members. You will contribute to Burson – India’s performance by supporting the seniors in the team to manage client relationships and integrated communication (IC) programs, satisfying, and delighting clients and generating new business. You are required to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability.</p>
<p><strong>What you'll do:</strong></p>
<ul>
<li>Stay updated on all your clients, their industries, and competitors by actively reading articles, press materials, marketing collateral and strategy documents.</li>
<li>Help organize and participate in client brainstorm meetings and calls and never hesitate to ask informed questions and make creative recommendations; understand what is being done and how it adds value to your clients.</li>
<li>Have strong verbal and written communication skills to support the senior team to develop quality materials such as press releases, messages etc.</li>
<li>Maintain relationships with prominent media members inside and outside your clients’ industries and stay current on any news that can be used for the benefit of clients</li>
<li>Be responsible to create professional, actionable client-facing communications, status reports, campaign summary reports and general account activity reports.</li>
<li>Assist in press materials development and support the preparation of press events.</li>
<li>Stay updated on social media trends and build relationships with key influencers and community contacts to optimize channels.</li>
<li>Embeds Burson proprietary AI tools as a core part of the marketing workflow — applying them to competitor research, content development, campaign performance analysis, and audience strategy to make marketing decisions faster and more informed. </li>
<li>Stay updated on social media trends and build relationships with key influencers and community contacts to optimize channels.</li>
</ul>
<p><strong>Experience that contributes to success:</strong></p>
<ul>
<li>2+ years of experience in Public Relations. Experience working with clients in Health & Wellness sector will be a plus.</li>
<li>University degree in Communications or related discipline.</li>
<li>You must possess a strong familiarity with how Generative AI tools are used across communications programmes, especially in planning, research, ideation, content creation, and daily operations to drive relevance and efficiency</li>
</ul><div class="content-conclusion"><h3><strong>You belong at GCI Health:</strong></h3>
<p>Our vision is for GCI, a Burson Group company, to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.</p>
<p>We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.</p>
<p>When you click the "Submit Application" button below, this will send any information you add below to GCI Health. Before you do this, we think it's a good idea to read through our <a href="https://gcihealth.com/recruitment-privacy-notice/">Recruitment Privacy Policy. </a>California residents should read our <a href="https://www.bursonglobal.com/p/california-recruitment-privacy-notice">California Recruitment Privacy Notice. </a>This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it. </p></div>
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