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Everlane

Influencer Associate (Contract Position) at Everlane

Los Angeles, CAContractMarketingPosted about 2 months ago
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About the Role

<p>At Everlane, we want the right choice to be as easy as putting on a great T-shirt. That’s why we partner with ethical factories around the world. Work with high-quality and more sustainably sourced materials. And share the true cost of every product we make. But there's a lot more work to be done, and we're excited to be growing a team of motivated humans that are up for the challenge.</p> <p>&nbsp;</p> <p>The influencer team at Everlane is responsible for driving the brand’s mission through strong narratives around our products and programs. The influencer team plays a critical role in shaping brand perception, driving relevance, and building partnerships with key influencers in our target audience. This team not only ensures that as a brand our position is innovative and fresh but that we’re constantly generating brand awareness.</p> <p>&nbsp;</p> <p>As the Influencer Marketing Coordinator, you will be responsible for scouting new influencers, overseeing the influencer database, gifting and product shipments, and managing influencer reporting.&nbsp;</p> <p>&nbsp;</p> <p><strong>Your day-to-day:</strong></p> <p>&nbsp;</p> <ul> <li>Identify and source creators across priority categories and platforms to support customer acquisition and brand growth.</li> <li>Research and evaluate potential gifting partners based on audience demographics, engagement, content quality, and brand alignment.</li> <li>Execute creator outreach and relationship-building to secure gifting partnerships.</li> <li>Coordinate and place product orders for gifted creators, ensuring accuracy and timely fulfillment.</li> <li>Partner with internal teams to manage shipping, tracking, and delivery timelines.</li> <li>Maintain consistent follow-up with creators to confirm receipt, posting timelines, and deliverables.</li> <li>Track gifted content across social platforms to ensure posts meet program expectations.</li> <li>Maintain detailed records of outreach, shipments, creator responses, and content performance.</li> <li>Input and manage campaign data within reporting and influencer management tools.</li> <li>Support performance reporting to measure reach, engagement, and contribution to customer growth goals.</li> <li>Identify trends and high-performing creators to inform future gifting strategy.</li> <li>Continuously optimize outreach and sourcing approaches to improve response and posting rates.</li> </ul> <p>&nbsp;</p> <p><strong>We’d love to hear from you if you have:</strong></p> <p>&nbsp;</p> <ul> <li>At least 1 year of experience in influencer marketing, with a focus on campaign management and strategy development.</li> <li>Able to juggle multiple priorities and work in a fast-paced environment, while still operating calmly in high pressure and/or short-deadline situations.</li> <li>Strong understanding of social media platforms, influencer marketing trends, and best practices.</li> <li>Experience with social media advertising and paid campaigns.</li> <li>Self-starter with strong initiative, ownership, and accountability for the brand.</li> <li>Excellent communication and interpersonal skills, with the ability to build and maintain strong relationships with influencers and internal stakeholders.</li> <li>Analytical mindset with the ability to track KPIs, providing data-driven insights and recommendations.</li> <li>Highly organized and detail-oriented, with the ability to manage multiple projects simultaneously.</li> <li>Proactive and creative problem-solver.</li> <li>Loves fashion, sustainability, and passionate about Everlane’s brand mission.&nbsp;</li> </ul> <p>&nbsp;</p> <p><strong>Fine Print:</strong></p> <p>&nbsp;</p> <p><strong>If you are in California:&nbsp; </strong>At Everlane, we carefully consider a wide range of compensation factors, including your background and experience. These considerations can cause your compensation to vary. The annual compensation range for this role is $20/hour ($41,600 annually).<strong> This range is based on the Los Angeles geographic area and the actual pay may vary depending on your skills, qualifications, experience, and geographic location.&nbsp;</strong></p> <p>&nbsp;</p> <p>Everlane is deeply committed to respecting and protecting your data privacy. For information on our privacy practices, please review our<a href="https://www.everlane.com/privacy"> Privacy Policy</a>.</p>