Product Marketing Manager — Futures & Options at tastytrade

Chicago, ILFull-timett - MarketingPosted 15 days ago

About the Role

Role: Product Marketing Manager — Futures & Options  Location: Chicago, IL – In-Person (3/days week) Reports to: Growth Marketing Director Owns product marketing for tastytrade's core, established trading lines for futures and options. Paired one-to-one with the Product Manager (PM) for each trading instrument as the single point of contact for go-to-market and comms on these lines. Focus is always-on adoption of the existing base plus go-to-market for ongoing feature releases that move the needle on usage.  What You'll Do <ul> <li>Run continuous, always-on adoption campaigns for futures and options — not one-time pushes</li> <li>Partner with your tagged PM on a rolling feature-release calendar and go-to-market plan for each (in-app, email/push, help content)</li> <li>Target underused, high-value features to move attach rate and adoption metrics</li> <li>Segment the active base to prioritize campaigns with the highest impact</li> <li>Report adoption KPIs regularly; use data to prioritize the next push</li> <li>Own messaging/positioning for futures and options as a single source of truth for Sales, Support, and Content </li> </ul> What You'll Need <ul> <li>4+ years in product marketing (fintech/trading preferred)</li> <li>Proven record moving adoption/attach-rate metrics</li> <li>Strong cross-functional partnership with Product </li> <li>Data-fluent; excellent written communication </li> <li>Deep familiarity with derivatives (options/futures) trading behavior strongly preferred </li> </ul> Discretionary Performance Bonus: 8-12% of base salary based on individual and company performance. Salary Range: $100,000-$140,000 <div>Company Perks + Benefits: </div> <ul> <li>Performance Bonuses </li> <li>Stock Purchase Options </li> <li>Medical/Vision/Dental Benefits </li> <li>401k Plan </li> <li>20 Paid Vacation Days (plus an additional paid vacation day the month of your birthday!) </li> <li>10 Paid Sick Days </li> <li>Gym Membership Reimbursement </li> <li>Commuter Benefits </li> <li>Pet Insurance </li> <li>Wellness & Mental Health Programs </li> <li>Charitable Donation Matching </li> <li>Two Paid Volunteer Days Off </li> <li>Daily catered lunch when in the office </li> <li>Full kitchen with snacks and beverages </li> <li>In-building gym </li> <li>Shuttle to/from Metra </li> </ul>   About IGNA + tasty IG North America is home to tastytrade, tastylive, and tastyfx—a family of brands built to democratize trading and empower individual investors. Founded in Chicago by the creators of thinkorswim, acquired by London-based IG Group in 2021, we combine startup innovation with the backing of a FTSE 100 fintech operating across five continents serving over 1.3m customers and handling billions of dollars in transactions – built on scale, trust, and proof. From our headquarters in Chicago's Fulton Market, our team builds award-winning trading platforms, produces live financial education content daily, and creates technology that makes complex markets accessible. tastytrade is our retail brokerage for self-directed investing and trading, with tastylive providing content to educate our customers. tastyfx is the fastest-growing forex broker in the US. We're a lean, collaborative team that values autonomy, pragmatism, and impact. Whether you're building technology, creating content, serving customers, or supporting operations, you'll work alongside people who are passionate about disrupting traditional finance and genuinely care about helping traders succeed. Our culture rewards initiative, embraces experimentation, and measures success by the value we create for our users. The bar is high – bring a curious and forward-thinking mindset and we'll give you the platform to define what comes next. Join us at IG|tasty – the future gets built here. Location: Our office is in the West Loop - Chicago's growing center of tech, great cuisine, and high-end bars. <a href="https://tastytrade.com/">tastytrade</a> | <a href="https://www.tastylive.com/">tastylive</a> | <a href="https://www.tastyfx.com/">tastyfx</a>  1330 W Fulton Market, Chicago, IL 60607 *Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they have every single qualification. Our team is dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role, but your experience doesn’t align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles!

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