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Head of Growth Marketing - Los Angeles, CA at Otter
Los AngelesFull-timeOtter - SMBPosted about 1 month ago
Apply with PipelineAbout the Role
<p><strong>Who we are </strong></p>
<p>In the past, to be a successful restaurateur, you simply had to have a passion for food and a passion for people - but to succeed as a digital restaurateur you also need to have a passion for technology. We believe in the joy of serving others, and that's why we created Otter – to help restaurateurs succeed in online food delivery. Restaurants around the world, both large and small, including Chick-fil-A, Ben & Jerry’s, KFC, and Eataly trust our software to power their delivery business. We increase sales, reduce order issues, and decrease delivery headaches. </p>
<p> </p>
<p><strong>What you’ll do</strong></p>
<p>We are looking for a Head of Growth & Performance Marketing who operates at a world-class level — someone who can drive measurable revenue growth through disciplined experimentation, deep analytical insights, and mastery of paid acquisition channels.</p>
<ul>
<li>Own Otter’s global performance marketing strategy, spanning paid social, paid search, display, retargeting, and emerging channels.<br><br></li>
<li>Manage and optimize $XM+ annual performance marketing budget with clear ROI and CAC efficiency targets. <br><br></li>
<li>Build, scale, and continuously iterate on acquisition funnels across Meta Ads, Google Ads, and additional paid platforms.<br><br></li>
<li>Develop a quantitative experimentation roadmap (A/B tests, landing page optimization, ad creative, audience segmentation).<br><br></li>
<li>Partner with Product, Growth, Brand, and Sales to ensure full-funnel alignment and cross-functional acceleration.<br><br></li>
<li>Own forecasting, spend pacing, weekly/monthly reporting, and insights for senior leadership.<br><br></li>
<li>Drive attribution improvements using tools like GA4, Mixpanel, Looker, or Snowflake.<br><br></li>
<li>Evaluate new channels, automation tools, and AI-powered optimization solutions to increase scale and lower CAC.<br><br></li>
<li>Be a strategic thought partner to Otter’s leadership on overall growth strategy, channel mix, and long-term customer acquisition models.</li>
</ul>
<p> </p>
<p><strong>What we’re looking for</strong></p>
<ul>
<li>10+ years in performance or growth marketing with direct ownership of a $M+ annual ad spend.</li>
<li>Operator experience in a $50M+ ARR environment (SaaS, marketplace, high-growth startup, consumer goods or multi-market consumer tech).</li>
<li>Deep expertise in Meta Ads and Google Ads, with a track record of scaling CAC-positive programs.</li>
<li>Strong mathematical and analytical capability — comfortable in SQL, Excel, Looker, and funnel analytics.</li>
<li>Proven ability to design full-funnel strategies and systematically improve every conversion point.</li>
<li>Demonstrated ability to work in a high-growth, high-ambiguity environment with fast iteration cycles.</li>
<li>Exceptional communication skills, with the ability to influence and present to senior stakeholders.</li>
</ul>
<p> </p>
<p><strong>Why join us </strong></p>
<ul>
<li>Real impact: You will directly own one of the largest levers for Otter’s growth.</li>
<li>Fast moving environment where great operators thrive.</li>
<li>Opportunity to shape the future of restaurant technology.</li>
<li>High ownership role with direct visibility to senior leadership across Otter and CSS.</li>
</ul>
<p> </p>
<p><strong>What else you need to know </strong><strong><br></strong></p>
<p>This role is based in our Los Angeles office location. We believe that people do their best work when they are together. As a company, we’re in the marketplace of ideas and innovation. When you’re constantly innovating, changing how an industry works, inventing new products and processes - and we are doing all these things - we believe we’re better as a team in-person. That’s why all of our teams (except for our field-based roles) are now working from one of our office locations 5 days a week. Looking forward to sharing more about a Career of Substance at Otter.</p>
<p>The base salary range for this role is<strong> $170,000 - $200,000 per year.</strong></p>
<p>Actual compensation will be determined on an individual basis and may vary depending on experience, skills, and qualifications.</p>
<p>Base salary is just one part of your total rewards package. You may also be eligible for equity awards and an annual performance-based bonus.</p>
<p><strong>Benefits Summary (USA Full-Time Exempt Employees):</strong></p>
<ul>
<li>Medical, dental, and vision insurance (multiple plans, incl. HSA options).</li>
<li>Company-paid life and disability insurance (short- and long-term).</li>
<li>Voluntary insurance: accident, critical illness, hospital indemnity.</li>
<li>Optional supplemental life insurance for self, spouse, and children.</li>
<li>Pet insurance discount.</li>
<li>401(k).</li>
<li>Health Savings Account (HSA)</li>
<li>Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)</li>
<li>Time Off policies:</li>
<ul>
<li>Discretionary vacation days</li>
<li>8 paid holidays per year</li>
<li>Paid sick time</li>
<li>Paid Bereavement leave</li>
<li>Paid Parental Leave</li>
</ul>
</ul>
<p>Benefits are subject to change at the company's discretion.<br>CSS accepts applications on an ongoing basis.</p>
<p><strong>Ready to join us as we serve those who serve others? </strong></p>
<p><em>#LI-Onsite</em></p>
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