Activation Manager at WPP Media

<div class="content-intro"><p><strong>About WPP Media</strong></p> <p>WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. </p> <p>WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.</p> <p>For more information, visit <a href="wppmedia.com">wppmedia.com</a>.</p></div><p>&nbsp;</p> <div> <div><strong><span style="font-size: 10.0pt; font-family: sans-serif , arial , helvetica;">About WPP Media&nbsp;</span></strong></div> </div> <div> <div>&nbsp;</div> <div><span style="font-size: 10.0pt; font-family: sans-serif , arial , helvetica;">WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.&nbsp;</span></div> </div> <div> <div><span style="font-size: 10.0pt; font-family: sans-serif , arial , helvetica;">WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com&nbsp;</span></div> </div> <div> <div> <p><span style="font-size: 10.0pt; font-family: sans-serif , arial , helvetica;">At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP &amp; WPP Media’s shared core values: </span></p> </div> </div> <div> <ul> <li> <div><span style="font-size: 10.0pt; font-family: sans-serif , arial , helvetica;">Be Extraordinary by Leading Collectively to Inspire transformational Creativity.&nbsp;</span></div> </li> </ul> </div> <div> <ul> <li> <div><span style="font-size: 10.0pt; font-family: sans-serif , arial , helvetica;">Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.&nbsp;</span></div> </li> </ul> </div> <div> <ul> <li> <div><span style="font-size: 10.0pt; font-family: sans-serif , arial , helvetica;">Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.&nbsp;</span></div> </li> </ul> </div> <p style="font-size: 11.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; font-weight: bold;">Reporting of the role</span></p> <p style="font-size: 11.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">This role reports to the&nbsp;<span style="font-weight: bold;">Associate Director</span></span></p> <p style="font-size: 11.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; font-weight: bold;">3 best things about the job:</span></p> <ol style="margin: 0.0pt; padding-left: 0.0pt;"> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 31.25pt; padding-left: 4.75pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Get to work in a truly integrated team handling 360 aspects for a brand</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 31.25pt; padding-left: 4.75pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Will work closely with the leading publishers such as Google &amp; Facebook</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 31.25pt; padding-left: 4.75pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Will be exposed to Programmatic</span></li> </ol> <p style="font-size: 11.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; font-weight: bold;">In this role, your goals will be:</span></p> <p style="font-size: 11.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; font-weight: bold;">In three months:</span></p> <ul style="margin: 0.0pt; padding-left: 0.0pt;"> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Understood the complete biddable media scenario on client’s business, e.g. Search, Facebook, etc.</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Handled day to day tasks / requirement effectively</span></li> </ul> <p style="font-size: 11.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; font-weight: bold;">In six months:</span></p> <ul style="margin: 0.0pt; padding-left: 0.0pt;"> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Optimized implementation in all biddable media platforms</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Recommended and implemented best practice</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Explored and executed an innovation in one of the biddable media platforms</span></li> </ul> <p style="font-size: 11.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; font-weight: bold;">In 12 months:</span></p> <ul style="margin: 0.0pt; padding-left: 0.0pt;"> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Exceed client expectations in terms of biddable media implementation</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Create a road-map for the next year.</span></li> </ul> <p style="font-size: 11.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;"><span style="font-weight: bold;">What your day job looks like at </span><span style="font-weight: bold;">WPP Media</span><span style="font-weight: bold;">:</span></span></p> <ul style="margin: 0.0pt; padding-left: 0.0pt;"> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Analyze, track and optimize on an ongoing basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance.</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Communicate with internal stake holders on project development, timelines, and results. Work closely with the other team members to meet goals.</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data available</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Client communication, prioritizing work for the team and ensuring the recommendations and optimization on the account is designed to meet client KPIs</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Stay ahead of the competition by analyzing, keeping pace and regularly documenting search engine and PPC industry trends across web and mobile platforms, and adopting new/best practices on an ongoing basis.</span></li> </ul> <p style="font-size: 11.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; font-weight: bold;">What you’ll bring:</span></p> <ul style="margin: 0.0pt; padding-left: 0.0pt;"> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Expertise in Google analytics</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Through understanding of Google AdWords</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Understanding of Bid Management Tools</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Number Crunching</span></li> <li style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt 26.5pt; padding-left: 9.5pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Understanding of Programmatic</span></li> </ul> <p style="font-size: 11.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt; font-weight: bold;">Minimum qualifications:</span></p> <p style="font-size: 11.0pt; line-height: 108.0%; margin: 0.0pt 0.0pt 8.0pt;"><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Relevant experience of 3-5 years in search marketing roles</span></p> <div> <div><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;"><strong>Life at WPP Media &amp; Benefits:</strong></span></div> <div>&nbsp;</div> </div> <div> <div><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media &amp; WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  &nbsp;</span></div> </div> <div> <div><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.&nbsp;<br>&nbsp;&nbsp;<br>We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.&nbsp;</span></div> <div> <div> <div><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">Please read our Privacy Notice (<a href="https://www.wppmedia.com/pages/privacy-policy" target="_blank">https://www.wppmedia.com/pages/privacy-policy)</a> for more information on how we process the information you provide.&nbsp;</span></div> </div> <div> <div><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">&nbsp;&nbsp;</span></div> </div> <div> <div><span style="font-family: sans-serif , arial , helvetica; font-size: 10.0pt;">While we appreciate all applications received, only those candidates selected for an interview will be contacted. &nbsp;</span></div> </div> </div> </div> <p>&nbsp;</p><div class="content-conclusion"><p></p> <p><span class="TextRun SCXW227196529 BCX8" lang="EN-CA" data-contrast="auto"><span class="NormalTextRun SCXW227196529 BCX8">Please read our <a href="https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment">Privacy Notice</a></span></span><span class="TextRun SCXW227196529 BCX8" lang="EN-CA" data-contrast="auto">&nbsp;<span class="NormalTextRun SCXW227196529 BCX8">for more information on how we process the information you provide.</span></span><span class="EOP SCXW227196529 BCX8" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:276}">&nbsp;</span></p></div>