Account Executive, Public Relations (Cybersecurity) at Highwire

San Francisco, California, United StatesFull-timeCybersecurityPosted 3 months ago

About the Role

Account Executives at Highwire are driven communicators who bring curiosity, creativity, and precision to every project. On our Cybersecurity team, they partner with forward-thinking clients shaping how organizations protect data, privacy, and trust in a digital world. They are strong writers, strategic media thinkers, and quick learners who excel at crafting communications that inform, influence, and inspire. <h3>Key Responsibilities</h3> Client Service & Program Support <ul> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Support day-to-day execution of cybersecurity PR programs, including media relations, analyst engagement, speaking, and content.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Participate in weekly client calls and help prepare agendas, updates, and coverage reports.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Keep projects organized and on schedule by managing timelines, deliverables, and internal communications.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Conduct research on emerging threats, competitors, and regulations to inform storytelling and thought leadership.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Contribute ideas for quarterly campaign planning and proactive media opportunities.</li> </ul> Media & Influencer Relations <ul> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Support media outreach efforts by researching reporters, building lists, and developing targeted pitches.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Draft and distribute compelling story ideas that drive meaningful coverage in business, tech, and cybersecurity outlets.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Monitor media trends, security news, and journalist activity to identify timely opportunities for clients.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Assist in managing social and digital amplification strategies to extend earned media visibility.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Track and report on media results to demonstrate the impact of PR efforts.</li> </ul> Writing & Content Development <ul> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Draft and edit a variety of materials, such as:</li> <ul> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Press releases, media pitches, and client commentary</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Award submissions, speaking abstracts, and blog post</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Backgrounders, briefing documents, and talking points</li> </ul> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Help translate technical cybersecurity topics into clear, engaging language for both media and business audiences.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Ensure writing reflects accuracy, tone, and alignment with client messaging.</li> </ul> Insights, Analytics & Integration <ul> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Track and analyze media coverage and campaign results, sharing insights with clients and teams.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Collaborate with teammates across digital, content, and design to support integrated PR initiatives.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Learn and apply analytics and AI tools that enhance research, precision, and efficiency.</li> </ul> Collaboration & Growth <ul> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Work closely with senior team members to support program execution and strengthen your cybersecurity knowledge.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Take initiative on projects, communicate clearly, and manage time effectively in a fast-paced environment.</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Contribute to a collaborative, inclusive, and supportive team culture.</li> </ul> <h3>Success Factors</h3> <ul> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">2–3 years of PR or communications experience in an agency setting</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Experience working with clients in the cybersecurity industry</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Strong writing and editing skills across multiple formats</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">A developing network of media contacts or interest in building relationships in the cybersecurity space</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Ability to translate complex, technical concepts into relatable stories</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Strong organization and time management skills</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">Familiarity with analytics or media tracking tools (a plus)</li> <li style="font-size: 10pt; font-family: verdana, geneva, sans-serif;">A curious, proactive, and collaborative mindset</li> </ul>   The salary range for this position is $54,000 to $72,000, with the final offer based on a combination of factors, including education, relevant experience, skills, prior training, internal equity, and local geographic market data. This role also includes a competitive benefits package with medical, dental, and vision coverage, 401(k) matching, generous paid time off, and additional perks designed to support your overall well-being and growth. #LI-Hybrid<div class="content-conclusion">About Highwire Highwire is a strategic marketing communications agency at the intersection of innovation and industry. We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose. With integrated expertise in strategic marketing and communications, corporate reputation, creative, and insights, we cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy, professional and financial services, and more. At Highwire, we believe that storytelling fuels transformation. We know that the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities–can feel safe, celebrated and worthy. We ensure that every Highwire Walker has the requisite support to soar in their careers. Our commitment to diversity, inclusion and belonging is foundational and embedded in our business and culture. We aspire to change our industry and build a better future for all. Our people-first culture is driven by four core values: <ul> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Team Empowerment</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Growth Mindset</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Inclusion Always</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Fierce Distinction</li> </ul> We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact. Highwire. Above all. <hr> Our people-first culture is reflected in the meaningful benefits, flexibility, and support we offer: <ul> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Competitive salary with merit-based opportunities for growth</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Flexible hybrid work model tailored to your schedule and lifestyle</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Generous vacation policy, including extended summer and winter breaks</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Early log-off on Fridays through our Empower Hours program</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">401(k) plan with employer matching</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Comprehensive medical, dental, and vision coverage, plus FSA options</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Paid parental leave benefits</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Commuter benefits</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Annual Growth Mindset stipend for books, events, or learning experiences</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Monthly technology reimbursement</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Wellness benefit program for mental and physical health</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">501c3 donation matching program</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Mentorship and ongoing professional development opportunities</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Monthly recognition and team celebrations</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Employee referral and new business referral bonuses</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Quarterly Highwire events and team gatherings</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">Dog-friendly office environment</li> <li style="font-family: verdana, geneva, sans-serif; font-size: 10pt;">A supportive, inclusive, and collaborative workplace where you can grow and do your best work</li> </ul> <hr> Location & Work Environment Highwire offers both remote and hybrid work options, depending on where you live. Hybrid: Candidates located within commuting distance of our New York, NY or San Francisco, CA offices follow a hybrid schedule, with three in-office days per week. Remote: We hire for fully remote roles in the following states: California, Colorado, Connecticut, Florida, Georgia, Illinois, Iowa, Kansas, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and Washington, D.C.. Please note: We are only able to consider candidates who reside in one of the locations listed above at the time of hire. <hr> Join the Highwire team If you’re inspired by the opportunity to shape meaningful stories and grow alongside a team that values innovation, accountability, and inclusion, apply below to start the conversation. Please note: This posting may be used to build our talent pipeline, connect with top professionals in the industry, or extend reach across multiple locations. We welcome all interested candidates to apply and explore opportunities at Highwire!</div>

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