Senior Executive, Programmatic Buying at WPP Media

<div class="content-intro"><p><strong>About WPP Media</strong></p> <p>WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. </p> <p>WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.</p> <p>For more information, visit <a href="wppmedia.com">wppmedia.com</a>.</p></div><p><strong>We are seeking a dedicated and experienced Senior Executive, Programmatic Buying to join our team.</strong></p> <div>As a&nbsp;<strong>Senior Executive, Programmatic Buying (Media Solutions)</strong> you will be responsible for managing and optimizing campaigns. While also developing programmatic plans which exceed our client’s expectations whether branding or ROI driven. Contributing to the execution of programmatic media activity, building strong platform knowledge &amp; supplier relationships to support excellence in delivery of media plans, optimization, testing and analysis.<br><br><strong>Key Responsibilities:<br><em><u><br></u>Campaign Management</em></strong></div> <ul> <li>Oversight of the implementation, management, and daily optimization of campaign activity. To ensure that you excel in reaching your client objectives and KPIs</li> <li>Competently create media plans designed to achieve specified KPIs</li> <li>Support on the day-to-day QA process, minimizing errors and ensuring consistent and correct adherence to process</li> <li>Take ownership of some elements of the testing plans of your clients and suggest innovative ideas for testing, including planning, executing &amp; evaluating tests with methodical accuracy</li> </ul> <div><strong><em>Client and Partner Management</em></strong></div> <ul> <li>Create/design programmatic strategy for client portfolio, ensuring strategy is clear and most appropriate to the client's objectives and KPIs</li> <li>Complete client reporting and analyze campaign results extracting insight to supply recommendations for future activity</li> <li>Drive revenue growth through spotting new optimization opportunities, services or products and delivering excellent results</li> <li>Working with partners and attending regular platform training to further develop programmatic skillset</li> </ul> <div><strong><em>Operational Excellence</em></strong></div> <ul> <li>The right use of tools to drive accountability in programmatic buying, operational efficiencies, and actionable business insights, with the scoping of agreed client outputs</li> <li>Ensure financial accuracy, integrating the planning and buying process, and reconciliation of spends, including client terms and programmatic fees, via buying templates and processes</li> <li>Maintain standards and process throughout the end-to-end campaign lifecycle</li> </ul> <div><strong>Required Skills &amp; Experience:</strong></div> <ul> <li>Passionate about programmatic activation and driving continued excellence</li> <li>Proactive approach to expanding knowledge and capabilities</li> <li>Confidence in core trading platforms, DV360, Adform and Amazon</li> <li>Analytically minded with an aptitude for handling large data sets to identify trends and actionable insights</li> <li>Excellent communication skills, both verbal and written, will be particularly important in building &amp; developing client and supplier relationships</li> </ul> <div><strong>The Team:</strong></div> <div>We are&nbsp;Programmatic Buying&nbsp;team of approximately 20+ people working on a mix of clients.<br><br> <p><strong>About Media Management and Delivery Team:</strong></p> <p>Media Management and Delivery Team (MMD) is a community of more than 300 specialists comprised of Search, Social, Programmatic &amp; Display, and Ad Tech Ops Practice Squads from across the WPP Media. MMD is designed to accelerate WPP Media clients’ businesses by leveraging the power and capabilities of WWP Media and its brands, through partnerships with the world’s leading digital platforms, advanced accreditations for digital practitioners or continued development and deployment of industry leading benchmarks.</p> <p><strong>Life at WPP Media &amp; Benefits</strong></p> <p>Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically,&nbsp;firmly believing&nbsp;in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to&nbsp;leverage&nbsp;the extensive global WPP Media &amp; WPP networks to pursue their passions, build vital professional connections, and learn at the&nbsp;cutting edge&nbsp;of marketing and advertising.&nbsp;</p> <p>We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events&nbsp;showcasing&nbsp;team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.&nbsp;</p> <p>WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when&nbsp;we're&nbsp;together, fostering creativity, collaboration, and connection in this open and supportive environment.&nbsp;That's&nbsp;why&nbsp;we’ve&nbsp;adopted a hybrid approach, with teams in the office around four days a week. If you&nbsp;require&nbsp;accommodations or flexibility, please discuss this with the hiring team during the interview process.&nbsp;<br><br></p> <p>Please read our Privacy Notice (<a href="https://www.wppmedia.com/pages/privacy-policy">https://www.wppmedia.com/pages/privacy-policy</a>) for more information on how we process the information you provide.&nbsp;</p> <p>While we appreciate all applications received, only those candidates selected for an interview will be contacted.<br><br><span data-teams="true"><strong>#LI-Promoted</strong>&nbsp;</span></p> </div> <p>&nbsp;</p><div class="content-conclusion"><p></p> <p><span class="TextRun SCXW227196529 BCX8" lang="EN-CA" data-contrast="auto"><span class="NormalTextRun SCXW227196529 BCX8">Please read our <a href="https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment">Privacy Notice</a></span></span><span class="TextRun SCXW227196529 BCX8" lang="EN-CA" data-contrast="auto">&nbsp;<span class="NormalTextRun SCXW227196529 BCX8">for more information on how we process the information you provide.</span></span><span class="EOP SCXW227196529 BCX8" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:276}">&nbsp;</span></p></div>