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Landor

Springboard Internship - Strategy at Landor

DelhiInternshipStrategyPosted 30 days ago
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About the Role

<p><strong>Title:</strong> Strategy Intern<br><br></p> <p class="p1"><strong>Role Overview</strong></p> <p class="p1">You will play a crucial role in providing support to the Strategy team and take ownership of mining data and finding&nbsp;meaningful patterns and correlations. You will apply analytical rigour to review data, conduct analysis and uncover insights&nbsp;that equip the strategy team to prepare compelling and coherent recommendations for clients.</p> <p class="p1"><strong>Job Responsibilities</strong></p> <p class="p1">• Brand building – Ability to dive into the 4 Cs of brand building (company, competition, customer, category).</p> <p class="p1">• Learning about strategy tools at WPP and Landor and applying them across projects.</p> <p class="p1">• Audits – understanding the competitive landscape, and identifying commonalities and patterns to draw insights.</p> <p class="p1">• Critical thinking on projects and having an open and curious mindset.</p> <p class="p1">• Familiarise yourself with Landor’s presentation-building style, and take initiative in developing presentations with a&nbsp;clear and crisp narrative.</p> <p class="p1">• Preparing discussion guides/questionnaires for customer and internal stakeholder interviews.</p> <p class="p1">• Actively contributing to brainstorming and ideation sessions, internal and external, to contribute to newer ideas and&nbsp;outcomes.</p> <p class="p1"><strong>Experience Needed / Our Requirements</strong></p> <p class="p1">• Currently pursuing or recently completed a Bachelor's or Master's degree in Business Administration, Marketing,&nbsp;or a related field.</p> <p class="p1">• Eager to learn about storytelling and love adding value to clients and their brands.</p> <p class="p1">• Collaborative, sincere and hold yourself accountable for the work.</p> <p class="p1">• Ability to balance analytical thinking with creative expression.</p> <p class="p1">• Eager to work across various strategic disciplines which may include brand positioning, brand architecture, naming&nbsp;or packaging, POS and retail experience projects.</p> <p class="p1">• Proficient in PowerPoint.</p> <p>We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week.&nbsp;</p> <p>We build brands. We build futures. Landor, a WPP company, is an equal opportunity employer. We consider all applicants without discrimination or regard to particular characteristics, committed to a culture of respect where everyone belongs and can progress in their careers.</p> <p><span data-teams="true">#LI-DNI #LI-DNP</span></p>

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