Field Marketer at Zeta Global

<p><strong>WHO WE ARE&nbsp;</strong></p> <p>Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to <a href="https://www.zetaglobal.com">www.zetaglobal.com</a>.</p> <p>&nbsp;</p> <p></p> <div> <div> <p><strong>The Role:</strong>&nbsp;</p> </div> <div> <p>The&nbsp;Field Marketing Manager&nbsp;is a new role within the Zeta EMEA Activation team. You&nbsp;will&nbsp;be responsible for&nbsp;planning and executing integrated campaigns that&nbsp;raise Zeta’s profile&nbsp;in the industry and&nbsp;with target accounts,&nbsp;generate pipeline, accelerate opportunities, and support sales goals in the UK market.&nbsp;You’ll&nbsp;ensure the&nbsp;Zeta brand shows up in the right places with the right messages to drive impact. This is a high visibility&nbsp;individual contributor&nbsp;role working closely with sales leadership&nbsp;and other stakeholders.&nbsp;This is a hybrid role based in our London office.&nbsp;</p> <p>&nbsp;</p> </div> <div> <p><strong>Responsibilities:</strong>&nbsp;</p> </div> <div> <ul> <li> <p>Partner closely with&nbsp;the UK&nbsp;sales teams to understand market dynamics and develop field marketing plans&nbsp;that align to revenue goals&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p>Own end-to-end execution of&nbsp;marketing activation, including in-person events, digital&nbsp;programs&nbsp;and&nbsp;agency engagement&nbsp;&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p>Localise global campaign themes to fit&nbsp;UK market&nbsp;needs&nbsp;and cultural context&nbsp;and build and campaign calendar&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p>Work with the&nbsp;sales&nbsp;team to create follow-up strategies and support pipeline&nbsp;growth&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p>Manage budget, measure impact, and report on KPIs including pipeline contribution, influenced revenue, and&nbsp;engagement&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p>Collaborate with colleagues&nbsp;in the EMEA Activation team in other markets&nbsp;to share learnings, best&nbsp;practice&nbsp;and insight on what best drives client engagement and&nbsp;long-term&nbsp;revenue results&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p>Build processes and best practices for&nbsp;marketing and sales teams&nbsp;</p> </li> </ul> </div> <div> <p>&nbsp;</p> </div> <div> <p><strong>Requirements</strong>&nbsp;</p> </div> <div> <ul> <li> <p>Possesses&nbsp;5+ years' experience delivering marketing activation&nbsp;in an&nbsp;AdTech,&nbsp;MarTech, media&nbsp;or&nbsp;other&nbsp;similar industries&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p>Proven experience owning marketing campaigns and activations from planning to execution and measurement&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p>Demonstratable&nbsp;ability to work&nbsp;collaboratively with sales teams and other stakeholders&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p>A “hands-on” professional able to take on responsibility for execution of all&nbsp;activations whether digital or in person events&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p>Experience of managing a budget and tracking ROI&nbsp;</p> </li> </ul> </div> </div> <div> <div> <ul> <li> <p>An outstanding communicator who can translate commercial needs and&nbsp;objectives&nbsp;into an effective marketing&nbsp;plan&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p>Excellent programme management skills&nbsp;</p> </li> </ul> <p>&nbsp;</p> </div> </div> <p></p> <p><strong>BENEFITS &amp; PERKS</strong></p> <ul> <li>Excellent medical, dental, and vision coverage</li> </ul> <p>&nbsp;</p> <p><strong>PEOPLE &amp; CULTURE AT ZETA</strong></p> <p>Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.&nbsp;&nbsp;</p> <p>We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here:&nbsp; <a id="menur45rm" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" href="https://zetaglobal.com/blog/a-look-into-zetas-ergs/" target="_blank">https://zetaglobal.com/blog/a-look-into-zetas-ergs/</a>&nbsp;</p> <p><strong>ZETA IN THE NEWS!</strong></p> <p><a id="menur45ro" class="fui-Link ___1q1shib f2hkw1w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1s184ao f1mk8lai fnbmjn9 f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn" href="https://zetaglobal.com/press/?cat=press-releases" target="_blank">https://zetaglobal.com/press/?cat=press-releases</a>&nbsp;</p>