Associate Programmatic Manager at WPP Media

Montreal, CanadaFull-timeMedia Management & DeliveryPosted 23 days ago

About the Role

<div class="content-intro">About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.  WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit <a href="wppmedia.com">wppmedia.com</a>.</div> <div> Position Overview The Programmatic Specialist will be responsible for supporting the day-to-day activity of campaigns for all clients within their assigned agency teams. You will work across multiple platforms to manage campaigns. You are a strong team player who will support the trading strategy team with plan adjustments, campaign setup, and optimizations. You will be able to work with multiple DSPs and understand their nuances and capabilities. You are a curious and proactive learner, with a strong sense of ownership and accountability for the work you deliver to the teams. You will support the Programmatic Manager and Associate Programmatic Director in tasks related to programmatic campaign management, including: <ul> <li>Accurate entry and maintenance of campaign data in internal systems</li> <li>Proactive internal communication across different business units, including programmatic managers, Ad Ops, and analysts</li> <li>Supporting the programmatic managers’ team with campaign setup, pacing, and optimization</li> <li>Assisting in the creation of process documentation for the programmatic team</li> <li>Inspiring and motivating the team, fostering collaboration</li> </ul> <hr> Responsibilities <ul> <li>Support the Programmatic Manager and Associate Programmatic Director during campaign launches by clearly communicating with all teams</li> <li>Enter and configure approved campaigns into the internal platform and synchronize with systems such as Salesforce</li> <li>Liaise with vendors and agencies in preparation for campaign launches</li> <li>Audit and review digital creative tags, ensuring accuracy for campaign launch and providing clear guidance to the Ad Ops team, including verification requirements</li> <li>Assist with data entry for post-campaign reports and QBRs (Quarterly Business Reviews)</li> <li>Assist with campaign setup across all DSPs (DV360, Xandr, Amazon, TTD)</li> <li>Support pacing management, campaign changes, and optimizations</li> <li>Assist with plan updates and adjustments</li> <li>Verify and ensure live campaigns are delivering properly after launch</li> <li>Ensure monthly campaign updates are completed by the scheduled deadlines</li> <li>Update pacing and performance tracking for internal teams</li> <li>Identify areas of opportunity within internal processes</li> </ul> <hr> Required Skills <ul> <li>1–2 years of experience in a Programmatic Coordinator role</li> <li>Fluency in French and English</li> <li>100% certification on relevant DSPs (DV360, Xandr, Amazon, TTD and/or Verizon)</li> <li>Understanding of media KPIs and metrics</li> <li>Solid understanding of the programmatic advertising ecosystem</li> <li>Highly organized with strong attention to detail</li> <li>Excellent time-management skills</li> <li>Proficient use of Microsoft tools such as PowerPoint, Excel, and Word</li> <li>Strong analytical and problem-solving skills</li> <li>High energy with a team-oriented mindset</li> <li>Excellent interpersonal and communication skills</li> </ul>   Life at WPP Media & Benefits     Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.        WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.    We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.      Please read our Privacy Notice (<a href="https://www.wppmedia.com/pages/privacy-policy">https://www.wppmedia.com/pages/privacy-policy)</a> for more information on how we process the information you provide.      While we appreciate all applications received, only those candidates selected for an interview will be contacted.    </div><div class="content-conclusion"> Please read our <a href="https://www.wppmedia.com/pages/privacy-policy#:~:text=WPP%20Media%20Privacy%20Notice%20for%20Recruitment">Privacy Notice</a> for more information on how we process the information you provide. </div>

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